Jupiter Research Corporation Research Reports

Title	Published	Price
Green Marketing By: Jupiter Research Corporation Currently, for small-business executives, being environmentally conscious may just be a matter of personal choice. However, it will rapidly become a response to the demands of their own green customers. \| more... Search inside this report	3/12/2008	$750.00
Practical Analytics By: Jupiter Research Corporation Site operators have options for measuring online initiatives ranging from enterprise analytics solutions to analytics tools embedded within applications. Data reconciliation is often unfeasible and frequently fuels incorrect assumptions and misguided strategies. \| more... Search inside this report	3/11/2008	$750.00
Multi-Play Consumer Survey, 2007 By: Jupiter Research Corporation The mobile, broadband, home phone, and television markets are in the process of colliding as operators diversify into each others' home territory. Multi-play offers are at the heart of this new, emerging single market for \| more... Search inside this report	3/11/2008	$1,500.00
Health Insurance By: Jupiter Research Corporation Health insurers are actively trying to improve members' support and service, particularly online. Recently, WellPoint teamed up with Zagat Survey to offer doctors' ratings to members, and Blue Cross and Blue Shield of Minnesota launched \| more... Search inside this report	3/11/2008	$750.00
Cross-Media Campaigns By: Jupiter Research Corporation Advertisers are shifting budgets online and face uncertainty regarding methods to best manage cross-media \| more... Search inside this report	3/10/2008	$750.00
Mobile Content By: Jupiter Research Corporation New product launches are threatening to disrupt the mobile value chain by encouraging users to side-load content from PCs. Apple, Nokia, Yahoo!, and Google all have such hybrid mobile-PC strategies. \| more... Search inside this report	3/10/2008	$750.00
Retail Marketing By: Jupiter Research Corporation The advent of consumers' contributions to markets where they previously had little voice—the retail market, in particular—gives companies new ways of engaging and reaching \| more... Search inside this report	3/7/2008	$750.00
Portable Media Players By: Jupiter Research Corporation MP3 player sales have slowed, raising questions about the role of portable media players and how competitors might best compete with Apple in a shifting market. \| more... Search inside this report	3/7/2008	$750.00
Travel Widgets By: Jupiter Research Corporation As online consumers' use of widgets grows, travel social marketers should consider experimenting with travel applications on social networking Web sites. \| more... Search inside this report	3/7/2008	$750.00
Best Practices in Networked Media By: Jupiter Research Corporation This is a difficult time for content producers. The market is fragmented, growth is flat, and competitors are proliferating and innovating. In this environment, it is essential for content producers to focus on the things \| more... Search inside this report	3/6/2008	$1,500.00
Public Wi-Fi By: Jupiter Research Corporation Security features are of relatively low priority to consumers when it comes to Wi-Fi. \| more... Search inside this report	3/5/2008	$750.00
Unified Customer Service By: Jupiter Research Corporation Unified customer service is still rare, and little return on investment (ROI) proof exists to support wholesale or rip-and-replace integration. However, opportunities exist to incorporate key business processes and address customer-interaction voids without wholesale integration. \| more... Search inside this report	3/5/2008	$1,500.00
Demographic Profile By: Jupiter Research Corporation JupiterResearch's Online Behavior & Demographics reports provide data and analysis of key audience segments of the online population, with relevant data drawn from a variety of sources. This report analyzes the behavior of online baby \| more... Search inside this report	3/4/2008	$750.00
E-mail Marketing Buyer's Guide, 2008 By: Jupiter Research Corporation JupiterResearch's e-mail service provider (ESP) evaluation details the offerings of 32 vendors. JupiterResearch bases their overall value, suitability, and breadth on the distinct needs of three types of marketers, and places them in three categories \| more... Search inside this report	3/3/2008	$1,500.00
Cell Phone Games By: Jupiter Research Corporation This report examines the demographics of cell phone game consumption and hardware system ownership. \| more...	2/28/2008	$750.00
Teen Talking and Texting By: Jupiter Research Corporation Wireless-centric teens have been driving text-messaging (SMS) revenues for years, and carriers would like to see SMS activity perpetuate as teens age. \| more...	2/28/2008	$750.00
User-Generated Content in International Markets By: Jupiter Research Corporation Companies are trying to determine the best way to add user-generated content (UGC) to their international Web sites. \| more...	2/27/2008	$750.00
Widgets By: Jupiter Research Corporation Web widgets are multiplying, and these seemingly innocuous bits of code sometimes accomplish highly strategic objectives. Site operators are challenged to capitalize on the buzz of widgets, while delivering value and results. \| more...	2/26/2008	$750.00
Mobile Coupons By: Jupiter Research Corporation Coupons have resonated with cost-conscious consumers for decades. Now, advertisers are deploying digital coupons on cell phones, aiming to exploit the inherent location and real-time delivery capabilities that make for a more compelling solution than \| more...	2/26/2008	$750.00
Political Communication By: Jupiter Research Corporation The 2008 presidential primary season is now in full swing, and later in the year, the parties' chosen candidates will face off for the presidency. Online media are key elements in all the presidential campaigns, \| more...	2/25/2008	$750.00
Service Integration By: Jupiter Research Corporation Broadband service providers (BSPs) are in the early stages of integrating services into their bundled offerings. In so doing, BSPs will differentiate their products and enhance the value proposition of bundling beyond a single bill \| more...	2/25/2008	$1,500.00
Video Game Distribution By: Jupiter Research Corporation The major landscape change made possible in the current generation of systems is in the form of digital distribution as a means of working around incumbent retail. \| more...	2/22/2008	$750.00
Online Wardrobing By: Jupiter Research Corporation During peak sales periods such as the festive season (generally known as the holiday season in the US), Easter, or the back-to-school season, shoppers are looking online for gifts across a range of categories. This \| more...	2/22/2008	$750.00
European Digital TV Forecast, 2007 to 2012 By: Jupiter Research Corporation Adoption of digital TV (DTV) is leading to an increase in the number of free-to-air TV channels, which challenges pay-TV operators to differentiate. Meanwhile, consumers' purchasing of high-definition TV (HDTV) sets is creating a growing \| more...	2/21/2008	$750.00
ITization of the Digital Home By: Jupiter Research Corporation Consumers are being charged with the task of managing increasingly complex environments for home and mobile use. \| more...	2/20/2008	$750.00
Title	Published	Price

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