Hartman Group Research Reports

Title	Published	Price
Pulse Report: Consumer Understanding of Buying Local By: Hartman Group What does the term “buy local” mean to today's consumers? “Local” has become a quality distinction marker for food consumption as well as environmental causes. While “buy local” is a phrase that continues to \| more...	2/27/2008	$750.00
Tinder Box Report on Trends 2008 By: Hartman Group A Tinderbox Report: What are the emerging trends for 2008? Consumers are expressing themselves in ways previously unimagined. Our current consumer trends framework, for example, couches the most recent consumer developments in the long-evolving \| more...	12/10/2007	$2,500.00
Premium Food Experiences By: Hartman Group Premium Food Experiences Understanding the Consumer Redefinition of Quality After years of exposure to iconic brands and products that have become largely commoditized, consumers are experiencing “food fatigue” and are abandoning these legacy \| more...	12/1/2007	$7,500.00
Pulse Report: Label Reading from the Consumer Perspective By: Hartman Group Pulse Report: Label Reading from the Consumer Perspective Do consumers read product labels on today's consumer packaged goods? Who can \| more...	12/1/2007	$750.00
Wellness Lifestyle Insights 2007: Emerging Trends to Shape the Future Marketplace By: Hartman Group Wellness Lifestyle Insights 2007: Emerging Trends to Shape the Future Marketplace is the third in our series focused on documenting lifestyles, shopping and usage habits of the American consumer with regard to “healthy living” and \| more... Search inside this report	10/1/2007	$15,000.00
Pulse Report: Portion Control from a Consumer Perspective By: Hartman Group Pulse Report: Portion Control from a Consumer Perspective Portion Control from a Consumer Perspective examines how Americans are increasingly experimenting with incorporating aspects of moderation into their lifestyles whereby ""minimizing"" is increasingly \| more... Search inside this report	6/1/2007	$750.00
Sustainability: Understanding The Consumer Perspective By: Hartman Group With global warming just one of several environmentally charged topics hotly debated in all manner of media, the focus of what needs to be done is largely centered on companies and businesses. Doesn't it stand \| more... Search inside this report	5/1/2007	$5,000.00
Baby Boomers: 2006: Changing Food Consumption Among Baby Boomers (1946-1964) By: Hartman Group No other generation in history has been more intensely watched than Baby Boomers. Anything "boomer" makes headlines. And for good reason, with an estimated annual spending in the $2 trillion range, this consumer group of \| more... Search inside this report	3/1/2007	$20,000.00
Pulse Report: Heart Health From a Consumer Perspective By: Hartman Group Heart Health from a Consumer Perspective paints a lifestyle portrait of the heart health landscape as depicted from both a heart health ""concerned"" (vs. ""unconcerned"") consumer viewpoint, as well as from the vantage point of \| more... Search inside this report	3/1/2007	$750.00
Pulse Report: Shopper Cards from a Consumer Perspective By: Hartman Group Shopper Cards from a Consumer Perspective documents how well consumer attitudes and behaviors align with industry intent and practice. With approximately 30 figures and tables, this report looks beyond transaction size and shopping frequency patterns \| more... Search inside this report	12/1/2006	$750.00
Pulse Report: Private Label from a Consumer Perspective By: Hartman Group Private Label from a Consumer Perspective documents how far retailer brands have come in the eyes of consumers and examines in-depth store brand awareness and perceptions of store brand quality. With over 45 figures and \| more... Search inside this report	8/1/2006	$750.00
Pulse Report: Sugar and Sweeteners from a Consumer Perspective By: Hartman Group Sugar and Sweeteners from a Consumer Perspective documents consumer perceptions about sugar and examines in-depth the connections consumers make between sugar and juice, occasions for avoidance and use (including with children), and the dynamics of \| more... Search inside this report	6/1/2006	$750.00
Organic 2006: Consumer Attitudes & Behavior Five Years Later & Into The Future By: Hartman Group Organic2006 is The Hartman Group's sixth focused report on consumer participation in the organic products market. This report integrates new primary quantitative and qualitative research findings and builds upon more than 15 years of consumer \| more... Search inside this report	5/1/2006	$17,500.00
Pulse Report: Functional Foods From a Consumer Perspective By: Hartman Group This Pulse Report explores the gap that exists between the production-driven approach of today's functional food and beverage manufacturers and American consumers who are just beginning to comprehend what functional products are. While the market \| more... Search inside this report	3/1/2006	$550.00
Children's Wellness 2006: At The Intersection Of Hope & Anxiety By: Hartman Group The Hartman Group is pleased to present its third study on children's wellness. This study, which is national in scope and conducted using primary ethnographic research, is informed by many years spent documenting the lifestyle, \| more... Search inside this report	3/1/2006	$12,500.00
Shopper Insights How Cultural Occasions Frame The Consumer Experience By: Hartman Group Winter 2005 At a time when retailers and manufacturers are struggling for insights that drive genuine innovation, this groundbreaking research brings order and clarity to the rapidly emerging field known loosely as "Shopper \| more... Search inside this report	9/26/2005	$15,000.00
Food Safety From A Consumer Perspective By: Hartman Group The roots of this study lay in the events of 2003 and early 2004 when mad cow/BSE was first discovered in North America (first in Canada in December 2003 and then in the United \| more... Search inside this report	7/1/2005	$375.00
Wellness Lifestyle Insights: Evolution Of Consumer Trends In Health & Wellness By: Hartman Group The majority of consumers (85%) take an interest in their health and wellness. An interest that is largely driven by wanting to stay healthy, wanting to prevent future illness and wanting to feel better. \| more... Search inside this report	3/1/2005	$7,500.00
Trans Fats: The Consumer Issue That Never Was By: Hartman Group Trans fat is making news headlines and is beginning to make its way into the consumer lexicon as food industry giants are being proactive in reducing or eliminating trans fats from their products. It seems \| more...	12/1/2004	$175.00
Organic Food & Beverage Trends 2004: Lifestyles, Language and Category Adoption By: Hartman Group "The Hartman Group has been following and studying the organic consumer for over fifteen years. During that time, the consumer meaning and perceived value of organic has evolved, along with the users of organic themselves. \| more... Buy by the section \| Search inside this report	8/11/2004	$750.00
The Vanishing Potato: Understanding the World of Low-Carb Dieting from a Consumer Perspective By: Hartman Group Based on what the media has been reporting over the last year, the popularity of low-carb dieting is at an all-time high. Yet, our Fall 2003 report, The LowCarb Diet and Today’s Consumer, revealed that \| more... Buy by the section \| Search inside this report	7/19/2004	$5,000.00
Obesity in America: Understanding Weight Management from a Consumer Perspective By: Hartman Group While public health officials, policy analysts, nutritionists, the media, retailers and manufacturers watch the number of overweight and obese individuals increase, they remain unable to answer a very important question. How is it that most \| more... Search inside this report	3/15/2004	$15,000.00
Connecting Beverage Consumption and Consumer Moods By: Hartman Group The second report in The Hartman Group's Pulse Report Series, this study suggests a successful strategy for beverage manufacturers and retailers is to craft a compelling association between a particular drink and a specific consumer \| more... Buy by the section \| Search inside this report	1/15/2004	$375.00
Pulse Report: The Low-Carb Diet and Today's Consumer By: Hartman Group The Hartman Group, as part of the new Pulse Report Series, has completed an in-depth examination of what a low-carb diet means to consumers and to your business. Using a combination of quantitative and qualitative \| more... Buy by the section \| Search inside this report	10/8/2003	$375.00
Wellness Interactive Survey: Healthy Beverages Report By: Hartman Group In February 2003 we surveyed our online consumer wellness panel, Wellness Interactive, to gain a better understanding of consumers' self-reported usage habits of healthy beverages. Data in the report are provided for four different \| more... Search inside this report	4/1/2003	$500.00
Title	Published	Price

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