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Home > List All Publishers > Myers Reports

Myers Reports

Myers Reports Inc. is a publisher of economic market intelligence about the media industry. Myers Reports was formed in 1981 by industry economic consultant Jack Myers. "Myers" is a well-known and prestigious brand in the media industry, identified with leadership, credibility, respected publications, and accurate industry data, insights and forecasts. Myers Reports is unique in its focus on media commerce and new media technologies. Myers provides: authoritative opinions and industry leadership focus on emerging media technologies and trends insightful investment strategies leading edge more...

 

Myers Reports

 


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Title Published
Price
Online Media: On the Verge of a Commodity Breakdown
By: Myers Reports
This up-to-date report on the Online Media Advertising Marketplace explores: Right or Might? -- Internet ad sellers are facing a crucial fork in the road as ad execs nudge them towards commoditization.  |  more...
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2/1/2001       $750.00
Media Recession 2001: Real or Self-Fulfilling?
By: Myers Reports
Myer's first 'Media Vitality Report' of 2001. Is this a time of 'Chicken Little, or Chicken Soup For the Soul of the Media Economy'? Contradicting the alarmists -- Advertisers and agencies show  |  more...
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1/1/2001       $425.00
What Advertisers Really Want From Media: Report on Television Network Valuation, Advertising and Emerging Trends
By: Myers Reports
Broad assumptions about how Madison Avenue perceives TV channels are turned on their head in this annual report based on a survey of agency and advertiser executives and other industry  |  more...
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1/1/2001       $750.00
Media E-Markets: Buying and Selling Exchanges
By: Myers Reports
The online media-exchange business is certainly not for the faint of heart. The tough prospects, as well as the opportunities, are made apparent in this extensive Myers Mediaenomics report, which includes exclusive survey results, analysis  |  more...
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1/1/2001       $425.00
Title Published
Price

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