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An Analysis of the Top Global Automotive Manufacturing Platforms - Management Briefing
just-auto - 7/31/2006 - 18 Pages - ID: JA1312587
URL: http://www.marketresearch.com/product/display.asp?productid=1312587
Online Download - $354.00
Global Site License - $1,062.00
Abstract
There have been a number of significant changes to the top ten global platforms in 2005, with Volkswagen's A5 platform taking the top-spot, having achieved a volume not far short of 2m units.
This briefing analyses the top global automotive manufacturers' approaches to platform strategy, particularly Ford, Toyota and General Motors.
The briefing also discusses the increased role of electronics on major component sub-systems, the advantages and disadvantages of a platform policy, and answers the question 'are the top ranking platforms really global?'
Table of Contents
- 2005 rankings
- Defining a platform
- Increased role of electronics
- Advantages and disadvantages of a platform policy
- Review of the global platforms
- Are they really global platforms?
- Differentiation is key to Volkswagen strategy
- Toyota - a new master
- Ford C1 Technologies platform paves way for future cross-brand co-operation
- PSA tightly focused platform policy
- New Hyundai Elantra launched during 2006
- Honda Civic now based on two different platforms
- GM in midst of significant platform shift
- Renault-Nissan B platform set to become one of the largest platforms in world; C platform following suit
- Suzuki uses platforms to achieve scale in emerging markets
- List of tables
- Table 1: Top ten rankings of global 'platforms', 2004-2005
- Table 2: Top 50 global light vehicle platforms ranked by 2005 assembly volume
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