This study discusses issues and trends in the dietary supplement industry such as regulatory concerns, aspects of over the counter (OTC) versus prescription agents, and information providers. Besides examining retail outlets for dietary supplements and reviewing their current markets, Vitamins, Minerals, and Supplements: North American Retail Market Review highlights major vitamin, mineral, and supplement products along with current market reviews and competitor analyses.

With more than 1,000 manufacturers of dietary supplements, as well as many major drug and chemical companies involved in the dietary supplements arena, Theta’s report will aid your company in obtaining the most up-to-date information and projections about this rapidly changing market.

The report is comprehensive in scope and covers key topics of interest to healthcare companies.

Questions to be answered by this report include:

• What is the availability and use of vitamins, minerals, and supplements in the North American market?
• How is the market changing due to acquisitions by major companies; by FDA/FTC involvement; and by mergers?
• Which are the key brands in the market?
• Where and how are key brands marketed?
• What is the future of dietary supplements?

Please Note: Theta requires that, for PDF orders, clients sign a confidentiality agreement prior to fulfillment of PDF email delivery.

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