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Household Fresheners - Spain

Mintel International Group Ltd.
October 1, 2009
61 Pages - Pub ID: GN2481777
 
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Countries covered: Spain

After the double-digit growth witnessed at the beginning of the 2004-09 review period, value growth in the Spanish market for household fresheners has steadily slowed down. Expectations for 2009 are modest, with sales estimated to be up by just over 1% to reach €234 million. This lacklustre performance is mainly due to stagnating value sales of slow-release fresheners, which dominate the market, with premium-priced powered fresheners hit by the economic recession and rapidly growing own-label share.

The countries examined within the Consumer Goods Intelligence series of reports are France, Germany, Italy, Spain and the UK.


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