North American gypsum demand to benefit from recovery in US housing Demand for crude gypsum and gypsum products in North America will benefit from the recovery of the US residential housing sector by 2013. Consumption of gypsum is heavily dependent upon construction activity, given that the bulk of demand is consumed in gypsum board (wallboard), building plasters and cement. The collapse of the US housing market in 2007 and 2008 caused demand for gypsum and gypsum products to decline dramatically. As the US housing sector recovers, demand for gypsum building products will also rebound from its weak 2008 base. Prospects for gypsum and gypsum products in Canada and Mexico will be less promising, especially in Canada, where construction activity is expected to be stagnant through 2013.
Synthetic gypsum to continue gaining market share Crude gypsum supplies in North America continue to be dominated by material extracted from gypsum mines. Such material accounted for more than threequarters of regional demand in 2008. Synthetic gypsum, which is produced as a by-product of the flue gas desulfurization process used at coal-fired electric power plants, accounted for the remainder. Synthetic gypsum has increased its share of the total market rapidly over the last ten years, and will continue to account for a growing portion of demand, although gains will be less rapid.
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Dominant construction market to offer best growth opportunities Demand for gypsum products is dominated by construction materials, particularly gypsum board, building plasters and cement additives. Overall, construction products accounted for 88 percent of gypsum product demand in 2008. Construction markets will post the most rapid gains through 2013, as the US housing market recovers from its weak 2008 performance. In particular, growth prospects will be best in residential construction markets, while nonresidential markets remain relatively flat. Nonbuilding markets will advance about 2.0 percent annually through 2013. Consumption of gypsum products in industrial and agricultural markets will continue to lag overall growth.
Study coverage This new Freedonia industry study, Gypsum Products in North America, is priced at $4700. It presents historical demand data (1998, 2003, 2008) as well as forecasts for 2013 and 2018 for crude gypsum (both mined and synthetic), calcined gypsum products (gypsum board, building plasters, industrial plasters) and uncalcined gypsum products (e.g., cement additives, soil amendments and fillers) by type, market and country. The study also considers market environment factors, evaluates company market share and profiles industry competitors, including USG, National Gypsum and Georgia-Pacific.