This report provides data about the purchase behavior of the nation's top quintile
of affluent high-end shoppers. The report contains detail statistics about what
luxuries affluents bought; how much they spent including product level detail for
two consecutive years for trend analysis; the types of stores that attract the
consumers' share of wallet by category; and the brands they support. Also
included are wrap ups of special investigations into the mindset of luxury
consumers, including how the recession is affecting their shopping; role of green
marketing in their purchase decisions; and how they use the Internet in support of
their luxury lifestyles.
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