2009 Developed APAC (Australia, Korea & Japan) Small & Medium Businesses - IT Services Market Opportunity - Focus on IT Services Trends, End-User Needs and Buying Behavior
This report focuses on the IT services opportunity among I small and medium businesses in the developed APAC countries of Australia, Korea and Japan. Findings are based on internal studies conducted by AMI:
Over 1600 interviews were completed among SBs and MBs in these countries
A new service launched in December 2008 to monitor SMBs’ business/technology spending, expectations on a quarterly basis in response to the changing economy
Market sizing data are based on AMI’s latest Global Model database (GM), released in January 2009.
Additionally used was secondary research including web/internet, industry events & vendor briefings.
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