Estimates of the number of US workers who go online from work—not including people who worked from home or checked e-mail via mobile phones—range between 65 million and 68 million. At-work Internet users log on for longer hours, visit more domains and own more digital devices than other Internet users.
The At-Work Internet Usage report analyzes the demographics and behavior of users who log in at their places of employment.
“At-work” appears to be almost everywhere.
Two-thirds of employed adults use the Internet and e-mail at their workplace, and nearly one-half of them do at least some work from home, with 18% working from home every day or nearly every day.
Being online at work does not mean loafing, either. The more mobile the workforce, the more work they are expected to do. Similarly, social media may be further blurring the line between personal and work-related Internet use.
Key questions the “At-Work Internet Usage” report answers:
How many people use the Internet at work?
What devices do workers use to go online? How do they feel about being “always at work”?
Can social media use boost productivity?
How can marketers reach this super-connected crowd?
And many others…
eMarketer Reports—On Target and Up to Date
The At-Work Internet Usage report aggregates the latest data from a wide range of sources with eMarketer analysis to provide the information you need to make timely, well-informed digital media and marketing decisions.
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