The report reveals many ways in which brands can create a sharp increase in market share, customer satisfaction and profitability. For brand facing electronics companies that means a market of $7.7 billion by 2020, as analysed in the report. To gain very high volume, and therefore lowest costs, by selling across all industries, basic hardware platforms such as the very low cost talking label must be developed. These are discussed. There are 250 pages and a large number of original figures and tables - over 150.
Please note, the PDF Email From Publisher version of this report allows five users.
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Has it been done before? What paybacks, costs etc can be expected. Lessons of success and failure? What is happening in my territory/ technology/applicational sector
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