The detailed report covers 5,000+ companies and 300+ industries with information on 2007 advertising budget, 2008 ad-to-sales ratios and ad-to-gross margin ratios, as well as 2008 and 2009 budget forecasts. Use it to track competition, win new ad agency clients, set and justify ad budgets, sell space and time or plan new media ventures and new products. Includes industry and advertiser ad spending rankings.