Verdict Research: The UK health & beauty market has so far proven to be one of the most resilient retail sectors during the recession. Nevertheless the market is still challenging with grocers continuing to build their leading share. This reports examines expenditure trends, the performance of the market leaders and highlights the opportunities in the sector as well as the threats.
Scope
Health & beauty expenditure 1999-2009e, category and channel performance 2004-2008 with forecasts for 2009.
Retailers' market shares 2004-2009e, sales, space, operating profits and margin and sales densities of Top 13 retailers in the sector.
Outlook for the market including changing consumer shopping habits, emerging trends, and growth strategies for health & beauty retailers.
Highlights
The £16.3bn health & beauty market is set to grow by 2.7% in 2009, compared with a total retail decline of 0.6% making it the second best performing category overall. Despite weak consumer confidence and lower retail spending the sector is proving resilient during the recession.
Grocers continue to make big market share gains increasing their lead on the specialists. Alongside rapid space growth, grocers have been competing aggressively on price, with extensively advertised promotions. This, as well as their convenience, continues to make them attractive during recessionary periods.
Men offer high growth potential with men's toiletries the fastest growing category in the market for the second year running in 2008. Sales grew by 7.5% to increase the value of the male toiletries market to just over £1bn.
Reasons to Purchase
Understand why the health & beauty market is so resilient in a downturn, and how to exploit trends in the sector.
Formulate strategy by using the comprehensive spending category data, trends and individual retailer's trading performances.
Compare performance across different channels, formats and individual retailers to identify threats and opportunities.