The 2009 Healthcare Business Market Research Handbook is a comprehensive analysis of the $2.5 trillion U.S. healthcare marketplace. With the most recent statistics and data available, it is designed to be a strategic business planning resource for executives in all medical and healthcare organizations, from hospitals to integrated networks, from health plans to suppliers. This is the best selling publication of its kind available from any source.
Healthcare business and market data are scattered through a myriad of sources. The value of the handbook is that it compiles top-line data into a single easy-to-use reference, with information sourced from the Agency for Healthcare Research and Quality, Alzheimer’s Association, American Cancer Society, American Diabetes Association, American Heart Association, American Health Care Association, American Health Information Management Association, American Hospital Association, American Lung Association, American Medical Association, American Society of Plastic Surgeons, Arthritis Foundation, Asthma and Allergy Foundation of America, Center for Studying Health System Change, Centers for Disease Control and Prevention, Centers for Medicare & Medicaid Services, Health Affairs, Healthcare Information and Management Systems Society, Healthcare Financial Management Association, Hospitals & Health Networks, IMS Health, Journal of the American Medical Association, MetLife Mature Market Institute, Modern Healthcare, National Institutes of Health, National Association of Children’s Hospitals, National Alliance on Mental Illness, New England Journal of Medicine, Press Ganey Associates, PricewaterhouseCoopers, Qforma, Robert Wood Johnson Foundation, Sg2, The Henry J. Kaiser Family Foundation, The Leapfrog Group, The Wall Street Journal, Thomson Reuters Healthcare, and United Health Foundation, among others.
The handbook also includes assessments and discussions on topics such as quality and patient safety, patient satisfaction, marketing and community relations, financial management, and IT. Over 800 website links - directly embedded into the electronic edition - will direct you to additional market research information and other resources.
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