Datamonitor's Household Products: Extended Global Industry Guide is an essential resource for top-level data and analysis covering the Household Products industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis on a global, regional and country basis.
Scope of the Report
Contains an executive summary and data on value, volume and segmentation
Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies
Incorporates in-depth five forces competitive environment analysis and scorecards
Covers the Global, European and Asia-Pacific markets as well as individual chapters on 5 major markets (France, Germany, Japan, the UK and the US).
Includes a five-year forecast of the industry
Highlights
The global household products market grew by 2.9% in 2008 to reach a value of $75.5 billion.
In 2013, the global household products market is forecast to have a value of $87.9 billion, an increase of 16.3% since 2008.
Textile washing products generate 48.7% of the global household products market's value.
Europe accounts for 39.7% of the global household products market's value.
Procter & Gamble Company generates 17.3% of the global household products market's value.
Supermarkets and hypermarkets form the most important distribution channel, with 56.8% of the market's value distributed through this channel.
Why you should buy this report
Spot future trends and developments
Inform your business decisions
Add weight to presentations and marketing materials
Save time carrying out entry-level research
Market Definition
The household products market consists of the total revenues generated through the sales of air fresheners, dishwashing products, general purpose cleaners, textile washing products, toilet care products and others which includes bleach, furniture polish, insecticides and scouring products. The market is valued according to retail selling price (RSP) and includes any applicable taxes.
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