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2008 U.S. Consumer Online Behavior Survey Report: Connecting with Music on the Internet

IDC
April 7, 2009
22 Pages - Pub ID: IDC2224125
 
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Countries covered: United States

This IDC study presents data and analysis from IDC's U.S. Consumer Online Behavior Survey Results 2008, fielded in December 2008. The study provides an examination of survey responses related to usage of online music, online music sources, music genres, playback devices, and related products.

"The availability of digital music on the Internet coupled with the ever-growing popularity of social networking services is making it easier for Americans to share music with friends," says Caroline Dangson, IDC research analyst for IDC's Digital Marketplace team. "Already one-third of Americans accessing music online are sharing music files with peers today. We also learned that social networking services prevail as the third most popular way consumers say they are experiencing music online."


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