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World Television Markets - Markets & Data

IDATE
January 1, 2009
50 Pages - Pub ID: IDT2091951
 
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Abstract

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Countries covered: Global

The world’s television market is in the throes of a profound restructuring as revenue is being redistributed according to origin, access mode and the channels’ market share. This 19th edition allows readers to track key TV market indicators up to 2012 for over 30 countries.

Key questions

  • Leading channels’ audience competing with multichannel
  • Television offers
  • Pay-TV driving market growth
  • Ad revenue threatened by the Internet
  • Asia-Pacific markets thriving while North American and European markets are showing signs of saturation
  • Forecasts up to 2012
    • Geographical zones and countries
    • Reception modes: terrestrial, cable, satellite, DSL
    • TV households: free to air, pay-TV
    • Revenue: subscription, public funding, advertising
    • Channels’ audience share
    • Mobile TV equipment



    Please Note:The online download version is for a one to five user license.

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