Chinese Markets for Fast Food

Countries covered: China

China has experienced over two decades of higheconomic growth, which has been stimulated by theconsecutive increases of industrial output, consumerconsumption and capital investment. China’s GDPhas been growing at 11% per annum. Nationalindustrial output has been advancing at 10.3%annually and will continue to sustain a strong growthinto the next decade. The fast-growing middle classis creating an enormous consumer society. As thefastest-growing economy in the world, the emergingmarket has attracted the attention of investors andcorporations around the world for the last twodecades.

To deepen the reform of state-owned enterprises is along-term task and needs great efforts. The reform ofstate-owned economy has witnessed rapid changes inboth economic and social aspects. The introductionof foreign advanced technology and capitals willcontinue to be favored by the Chinese governmentand business community. New ways will be adoptedto utilize foreign investment, including mergers,acquisition, and investment funds and securities investment. China will continue to improve itsinvestment environment in the areas of legal system,intellectual property protection, foreign trade andinvestment regulation, infrastructure and financialsystem. China is the second largest foreigninvestment recipient after the United States in theworld today. Given its vast market, the countryprovides tremendous opportunities for investmentand trade both for the present and future.

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