Discover how indulgence, health and convenience are driving the bakery markets in Europe (Western & Eastern) and Asia. Sales of bread, biscuits and cakes within these markets amounted to just under 60 million tonnes in 2004, worth approximately 126 million euros. Asia is experiencing the strongest volume growth in the biscuit market, at almost 7% per annum. Meanwhile, changing consumer requirements are leading manufacturers to examine new flavour combinations and to develop the use of healthier ingredients. Among the 477 product launches across Western & Eastern Europe and Asia since 2003, indulgence accounted for 39%, followed by a combination of health and convenience.
EuroAsia Bakery 2005 is a new report from LFI, which provides an in-depth analysis on new product activities in Western Europe (Belgium, France, Germany, Italy, Netherlands, Spain and the UK), Eastern Europe (Czech Republic, Hungary, Poland and Russia) and Asia (Australia, China, India, Japan and New Zealand). It provides a unique assessment of the latest global new bakery product trends and identifies the best opportunities for capitalising on potential growth areas.
Leatherhead Food International has published its 3rd edition on the Bakery Market, assessing innovations in the categories of bread, biscuits and cakes and examining how these factors influence new product activities in Western & Eastern Europe and Asia.
Key features:
Reviews recent new product activity classified by market, country and end market
Identifies the key factors impacting on the future development of the overall bakery market
Determines the market trends and forecast by region, country and end market
Helping you to:
Identify areas of increased activity and competitor strategies
Compare innovations in the three regions by identifying consumers’ potential needs
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