Bundling telecom services for business customers has become a key marketing strategy of service providers to gain market share and grow revenues. This report presents results from a survey of 1,421 US business and government organizations on their purchases of bundles and interests related to bundling. Survey results are presented for the national sample, as well as for the RBOC regions. The report profiles the business bundling programs of two RBOCs (SBC and Verizon), the three major IXCs (AT&T, MCI, and Sprint), and two CLECs (Cox Communications and Covad). A five-year forecast of US small/SOHO business bundling revenues is also included.
(0 items)
