Countries covered: Middle East
The HealthFocus International Market Guides are mandatory reading
for marketers targeting consumer health trends throughout the world.
They give you never before available hard data on consumer’s choices,
together with the insights and understandings necessary for good
planning and decision-making.
The research is reported as 29 individual country reports, or as nine
regional marketing guides. Each country report is identical as far as the
data covered and format, allowing for easy, comparative analysis. Each
report comes in both hardcopy and as an electronic file, allowing easy
importing from the electronic version into your own presentations.
Each report contains detailed data on shoppers’ attitudes and behavior
toward health and nutrition choices, their dietary priorities, motivations,
health concerns and problems, nutrition awareness and more. You’ll
meet the Healers, Investors, Strugglers, and other segments that make
up each market. You’ll learn effective ways to position products and
communications using the HealthFocus Benefit Platforms.
Each report profiles shoppers in their respective country: all shoppers,
men and women, age groups, income groups, and other consumer subgroups.
Related Reports:
Profiting From Consumer Mega-Trends in Asia Pacific: Health
2009 Milk & Dairy Alternative Beverages in the U.S.
The Global Economic Crisis: The Impact On Consumer Attitudes & Behaviors In The UAE and Saudi Arabia
The Global Economic Crisis: The Impact On Consumer Attitudes & Behaviors In Russia
Consumer Restaurant Spending Report - Clear Signs of Improvement for Restaurants
Economizing in the Home: Professional Services - US
Eating Out Meal Occasions - UK
Consumer Lifestyles - Indonesia
Online Dieter Research - Quarterly Report 3rd Quarter 2009
Global Consumer Trends: Comfort
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