Mega-Trend 2: Choice Fatigue, Creative Consumption
Topics: Marketing, Trends
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Older Consumers: Destroying Marketing Myths
Topics: Marketing, Mature
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UK Worksite Marketing in Financial Services 2004
Topics: Marketing, General Banking & Financial Services
Regions: United Kingdom
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The Academic/Practioner Divide In Marketing: Myth Or Reality?
Topics: Marketing
|
Fashion Marketing: Building The Research Agenda
Topics: Marketing
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Developments In Export Marketing
Topics: Marketing
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Retail Marketing: Using eBay for Customer Acquisition and Increased Margin Opportunities
Topics: Marketing, Auctions
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Qualitative Research At The Marketing / Entrpreneurship Interface
Topics: Marketing
|
International Marketing In The Asia-Pacific Region: Part 2
Topics: Marketing
Regions: Asia
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Viral and Word of Mouth Marketing
Topics: Marketing
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The Behavioral Bandwagon: Tapping a Small but Lucrative Market
Topics: Marketing, General Publishing
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Agency Resourcing: Improving Business Prospects Through Investments in Skills Development
Topics: Marketing
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The Role of Agencies in Search: Demand Is Modest but Emerging
Topics: Marketing
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The Industrial Marketing And Purchasing Group And International Marketing
Topics: Marketing
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Media Planning & Buying: Understanding Cross Media Synergies
Topics: Marketing, Search Engines
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Action Research In Marketing
Topics: Marketing
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Mobile Marketing: Using Textback Response to Initiate a Mobile Dialogue
Topics: Marketing, Messaging
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Achieving Equilibrium
Topics: Marketing
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Experiential Marketing in Consumer Packaged Goods
Topics: Marketing, Consumer Goods
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Mobile Marketing: Selecting a European Service Provider
Topics: Marketing, Messaging
Regions: Europe
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Embracing Abandonment: Luring Back Consumers with Personalized Communications
Topics: Marketing
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Anti-Spam Legislation: Understanding the Implications for E-mail Marketers
Topics: Marketing, E-Mail
Regions: United States
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Partnership marketing in UK Financial Services: Non-financial Partners
Topics: Marketing, General Banking & Financial Services
Regions: United Kingdom
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Affinity marketing in UK Financial Services 2003
Topics: Marketing, General Banking & Financial Services
Regions: United Kingdom
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Affinity marketing in UK Retail Banking 2003
Topics: Marketing, Retail Banking
Regions: United Kingdom
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Affinity marketing in UK General Insurance 2003
Topics: Marketing, General Insurance
Regions: United Kingdom
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Affinity marketing in UK Life and Pensions 2003
Topics: Marketing, Retirement, Life Insurance
Regions: United Kingdom
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Worksite marketing in UK Financial Services 2003
Topics: Marketing, General Banking & Financial Services
Regions: United Kingdom
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Lessons from Online Health Marketing
Topics: Marketing, Internet & e-Health, Healthy
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Direct-to-Physician Marketing: Adopting Tactics with Influence
Topics: Marketing
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Marketing URLs Off-line: Assessing Traffic and Measurement Trade-offs
Topics: Marketing, Strategy
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Life Stage Marketing: Marketing Effectively to New Parents
Topics: Marketing, Lifestyle
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Commercialising Innovation: The Food & Health Marketing Handbook
Topics: Marketing, Functional Foods & Beverages, Healthy
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Tenure, Peer Groups, and Market Development: What Drives Consumer Adoption?
Topics: Marketing, Internet Usage
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Advergaming: Integrate Awareness and Action Strategies to Drive Results
Topics: Marketing, E-Commerce & Online Retailing
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Marketing to Youth
Topics: Marketing, Internet Advertising, General Automotive
Regions: United States
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Benchmarking Pharmaceutical Online DTP Marketing Spending
Topics: Marketing, General Pharmaceuticals
Regions: United States
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The Outlook For Direct-To-Consumer Marketing: Maximizing The Return On Your Investment
Topics: Marketing, General Pharmaceuticals
Regions: United States
|
Broadband Customer Acquisition
Topics: Marketing, Broadband & High-Speed
Regions: United States
|
Agency vs. Publisher
Topics: Direct Marketing, Marketing
Regions: United States
|
Commercializing on Tumor Antigens: Analytical Perspectives
Topics: Marketing, General Biotechnology, Research & Development
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Content Sponsorships
Topics: Marketing, Internet Advertising
Regions: United States
|
Business-to-Business Lead Generation Strategies
Topics: Marketing, B2B
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The Secrets of List Research
Topics: Direct Marketing, Marketing, Internet Advertising
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Predictive Modeling: Harnessing Online Learning for Off-line Marketing
Topics: Marketing, Internet Usage
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Getting Back to Business
Topics: Direct Marketing, Marketing, Internet Advertising, Print Advertising, Advertising
Regions: United States
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Achieving Market Dominance Through Reformulation: A Strategic Insight
Topics: Marketing, Regulation & Policy, Research & Development
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Future of Technology Advertising & Marketing Report 2002-2003
Topics: Marketing, Advertising, Technology, Publishing
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Customer-Driven Pharmaceutical Marketing: developing and exploiting profitable relationships
Topics: Marketing, General Pharmaceuticals
Regions: United States
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Media Recession 2001: Real or Self-Fulfilling?
Topics: Marketing, Advertising
Regions: United States
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