Sales Promotion Services
Topics: Marketing
Regions: United States
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Advertising and Marketing
Topics: Marketing, Advertising
Regions: United States
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Trade Show and Event Planning
Topics: Events, Marketing, Consumer Services
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Market Research Services
Topics: Marketing, Market Research
Regions: United States
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Marketing Investment Planner 2010: Benchmarks, Key Performance Indicators, and CMO Priorities
Topics: Marketing, CRM
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2010 U.S. Telemarketing Services Industry Report
Topics: Marketing
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New Media Marketing Channels: Creating Effective Online Life Science Promotional Videos
Topics: Marketing, Healthcare
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Ariel Excel Gel Case Study: pairing green credentials with value for money to gain a stronger emotional connection with consumers in household goods
Topics: Marketing, A - Reports, Household Products, Consumer Goods
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CMO Advisory Best Practices Series: Sales Enablement - Marketing Content and Asset Management
Topics: Marketing, IT Administration
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The State of the Art in Sales Enablement: An Intensive Study of Current Practices
Topics: Marketing, CRM
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Character Merchandising - US
Topics: Marketing
Regions: United States
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Marketing Beauty to Black Women - US
Topics: Marketing, Cosmetics, Skin Care, Women, African American Market
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Mobile Marketing & Advertising 2009: Challenges and Opportunities
Topics: Marketing, Messaging, Cell Phones
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2009 Worldwide Marketing Consulting Services Industry Report
Topics: Marketing
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Utilizing the Social Media Marketing Channel
Topics: Marketing, Communities, Web 2.0, Messaging, Cell Phones
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Stoats Porridge Bars case study: fusing traditional cooking, healthy eating trends and guerrilla marketing to establish a brand
Topics: Marketing, S - Reports, Food Company Reports, Health & Natural Foods
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Board Meeting Minutes: May 6, 2009, IDC's Marketing Operations Leadership Board
Topics: Marketing, Internet Advertising
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Marketing in a Recession: Orange France Unveils Discounts for Socially Weaker Segments (Competitive Intelligence Report)
Topics: Marketing, Wireless Company Reports
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Loyalty Marketing: Attracting and Retaining Customers in Difficult Times
Topics: Marketing, Grocers, General Retailing, Consumer Loyalty, Tourism
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The 2009 Report on Media Sales Representatives: World Market Segmentation by City
Topics: Marketing, Advertising
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Wennström’s Four Factors of Success
Topics: Marketing, Advertising, Milk and Dairy, Dairy Products, Fruits & Vegetables, General Food, Organic Foods
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Board Meeting Minutes: February 2009 Sales Leadership Board
Topics: Marketing
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2009 CMO Tech Marketing Barometer - Investment Forecast and Essential Guidance for Marketing Executives
Topics: Marketing
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2009 U.S. Marketing Consulting Services Industry Report
Topics: Marketing
Regions: United States
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2009 U.S. Media Representatives Industry Report
Topics: Marketing, General Broadcasting & Cable, Radio & Audio, Newspapers & Magazines
Regions: United States
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Mega-Trend 12 Luxe to 2011
Topics: Marketing, Affluent Market, Retailing Company Reports
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Peperami case study: successfully targeting a brand towards young adults
Topics: Marketing, P - Reports, Food Company Reports, Snack Foods
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Wild Bunch & Co. case study: growing a personal need into a natural and organic consumer brand
Topics: Marketing, Beverages Company Reports, Soft Drinks, Juices, Organic Foods
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Marketing in the Digital Age
Topics: Marketing, Advertising, Technology, Outdoor Advertising
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Board Meeting Minutes: February 4, 2009: IDC's Marketing Operations Leadership Board - Marketing Shared Services and Other Actions Marketers Should Consider in the Downturn
Topics: Marketing, IT Services
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Sports Marketing 2009
Topics: Marketing, Sports Business
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Lyzasoft: A Lite, but Aggressive, Marketing Tactic (Competitive Intelligence Report)
Topics: Marketing, Software & Services Company Reports
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Cobra Beer case study: attempting the transition from entrepreneurial, niche brand to mainstream lager
Topics: Marketing, Beer
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Co-promotion and Co-marketing Agreements in Pharma, Biotech and Diagnostics, 2nd Edition
Topics: Marketing, General Biotechnology, In Vitro Diagnostics, Pharmaceuticals Company Reports
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Marketing to Moms - US
Topics: Marketing, Women
Regions: United States
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2009 U.S. Convention & Trade Show Organizers Industry Report
Topics: Marketing, Consumer Services
Regions: United States
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The 2009 Report on Affiliate Marketing Services: World Market Segmentation by City
Topics: Marketing
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The 2009 Report on Behavioral Marketing and Targeting: World Market Segmentation by City
Topics: Marketing
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MediaAnalyst Advertising and Marketing Services Industry Report (Global) January 2009
Topics: Marketing, Advertising
Regions: Global
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Children's and Tweens' Personal Care Usage Trends
Topics: Marketing, Children, Teens (13-19), Children's HBC
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The 2009-2014 Outlook for Behavioral Marketing and Targeting in the United States
Topics: Marketing
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The 2009-2014 Outlook for Behavioral Marketing and Targeting in Japan
Topics: Marketing
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The 2009-2014 Outlook for Behavioral Marketing and Targeting in Greater China
Topics: Marketing
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The 2009-2014 Outlook for Affiliate Marketing Services in India
Topics: Marketing
Regions: India
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The 2009-2014 Outlook for Affiliate Marketing Services in Japan
Topics: Marketing
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The 2009-2014 Outlook for Affiliate Marketing Services in Greater China
Topics: Marketing
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The 2009-2014 Outlook for Affiliate Marketing Services in the United States
Topics: Marketing
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The 2009-2014 Outlook for Behavioral Marketing and Targeting in India
Topics: Marketing
Regions: India
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Performance Benchmark: Optimizing Marketing Staff Levels to Drive Growth
Topics: Marketing, Clinical Guidelines/Best Practices, Medical Devices, Pharmaceuticals Company Reports, Generics Drugs, Prescription Drugs
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Marketing & Advertising to Youth
Topics: Marketing, Teens (13-19), Cell Phones
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