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MarketWatch: Food - March 2004

Published by: Datamonitor

Published: Mar. 25, 2004 - 26 Pages


Table of Contents


In this month’s MarketWatch…



Industry Update

Page 2 Interstate Bakeries ends alliance, Unilever chairman steps down, Coles Myer reports strong sales growth...



Industry Comment

Page 6 Burger King: expanding menu to attract slimmers

Page 6 Elvers: a little more conservation

Page 7 Unilever Bestfoods: life begins at 60

Page 8 Hain Celestial: healthy choices

Page 8 Allied Bakeries: slice of life

Page 9 High-carb foods: fighting the low-carb craze

Page 9 Masterfoods: digesting hydration

Page 10 Gourmet food: broader market appeal

Page 11 Frito-Lay: diet potato chips

Page 11 Italian consumer goods: counting the cost of coffee

Page 12 Subway: healthier options

Page 12 Parmalat: Brazilian fallout



Market Snapshots

Page 14 UK food & drink: commuting time used to catch up on meals



News Headlines

Page 15 Krispy Kreme enters Mexico, Danone revenues down, Subway to expand in the UK...



Company Spotlight

Page 18 Whole Foods Market, Inc.



Further Reading

Page 23



Index

Page 24



Abstract

Introduction
Datamonitor's Food MarketWatch contains news, analysis and opinion from the food industry. It covers all the month's major issues and events in marketing, production, retailing, ingredients and foodservice.

Scope
Insight into the future shape of the market for players at all levels

Expert analysis into the implications of the month's important industry events

All the month's top business stories in headline and summary form

Insight into the structure and competitive position of a key company

Report Highlights
Burger King has joined a growing number of food and beverage makers eager to ride the popularity of the low-carb diets. The introduction of the bunless Whopper and future salad offerings are expected to improve sales by allowing Burger King to bite into the lucrative low-carb market.

A cafe in Rome has been found guilty of artificially inflating prices after the switch to the single European currency, thus confirming the suspicions of many consumers. The court ruling will hopeful deter deliberate 'euroflation' and restore some consumer confidence in pricing, thus stemming any further damage to the consumer sector.

Reasons to Purchase
Not only keeps you updated about industry events - it also gives you opinion and insight

Draws upon Datamonitor analysts' extensive experience to bring you our perspective on the impact of the latest events

Provides you with your own news archive to track company and industry progress, giving you an extensive reference to relevant events and issues



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