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Consumer Survey Report: Banking & Lending, 2003

Published by: Jupiter Research Corporation

Published: Aug. 31, 2003 - 20 Pages


Table of Contents


Table of Contents



1. Percentage of Consumers Conducting Less Common Financial Services Activities Online

2. Percentage of Consumers Conducting Basic Financial Services Activities Online

3. Frequency with Which Consumers Access Their Online Banking Accounts

4. Frequency with Which Consumers Access Their Online Banking Accounts, by Number of Financial Products Owned

5. Factors that Prompted Consumers to Bank Online, by Gender

6. Factors that Inhibit Consumers from Banking Online, by Gender

7. Factors that Would Prompt Consumers to Switch Online Banking Providers

8. Channel Consumers Prefer to Use to Conduct Selected Activities

9. Percentage of Consumers Interested in Receiving Selected Additional Financial Offerings from Their Online Banking Provider

10. Type of Site Consumers Would Prefer to Use to View and Pay Bills Online

11. Factors that Prompted Consumers to Apply for a Loan or Mortgage Online, by Gender

12. Percentage of Consumers Interested in Receiving Selected Online Banking Alerts from Their Financial Services Institutions

Abstract

Online banking activities continue to gain acceptance among the broader Internet audience. The number of financial products an individual owns is a key indicator of online banking likelihood and frequency: Those who own 11 or more show "power user" tendencies. Fifty-eight percent of respondents indicated that time savings, or convenience, was a reason they started to bank online. However, ATMs and branches are considered satisfactory banking channels by many customers, and security concerns continue to deter many consumers from adopting online banking.
Lead Analyst: Raj Dhinsa
Contributing Analysts: Zori Bayriamova, Corina Matiesanu, David Schatsky


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