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Lifestyle ServicesPublished by: Datamonitor Published: Nov. 17, 2003 - 10 Pages Table of ContentsTABLE OF CONTENTS ABOUT DATAMONITOR 2 THE FUTURE DECODED 4 What is a “lifestyle service”? 4 Why are lifestyle services becoming more popular? 4 Who is seeking to use a lifestyle service? 5 Where are lifestyle services being seen? 6 ACTION POINTS 7 Develop a “total cost of transaction” view 7 Leverage core skills in this new area 8 Don’t go it alone 8 APPENDIX 10 Relevant links 10 AbstractIntroductionThe brief covers topics ranging from innovative approaches, to offering lifestyle services, to understanding consumers' mindsets when considering using these services. Action Points reveal how you can target this new lucrative area and identifies the critical success factors. Scope Looking at the latest trends in Europe and the US, this brief provides insight into the types of services consumers are seeking and how to provide them. This brief pays particular attention to meal delivery, home cleaning and home laundry services are covered. Report Highlights Datamonitor's unique view of consumers approach to lifestyle services provides a basis for testing the appropriateness of your business model. Insights into critical factors of these services provide a clear roadmap of what future actions to take. Reasons to Purchase Adapt your business model based upon unique insight into consumers' decision making processes. Learn from the most innovative companies operating in the field of lifestyle services. Identify the key skills required in this new environment. Get Full Details About This Report >> |
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