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Asia Pacific Flight Simulation and Training MarketsPublished by: Frost & Sullivan Published: Oct. 15, 2003 Table of Contents1. Executive Summary 1. Market Overview 1. Introduction 2. Market Definitions 3. Industry Challenges a. High Price Sensitivity in the Asia-Pacific Market Requires Cost-Effective Solutions for Growth b. Lack of Standards for Simulators Hinders Success of Systems Acquisition and Upgrades c. Companies Not Diversifying Products and Services Offering Lose Competitive Advantage d. Partnerships with Local Airlines Is Key to Gaining Commercial Market Share Rapidly 4. Strategic Recommendations 2. Forecasts and Trends 1. Market Measurements 2. Market Drivers a. The Need for Cost-Effective and Risk Free Training Solutions Increases the Demand for Simulated Training b. Aircraft and Simulator Upgrades Increase Demand for Aftermarket Business c. New Aircraft Programs Increase Demand for Complimentary Simulators and Training Devices 3. Market Restraints a. High Rates of Installed Base by Major Airlines Hinder Growth for Sales of Flight Simulators and Training Devices b. Global Economic Slowdown Drives Down Demand for Commercial Aviation and Military Acquisition c. Economic Sanctions Restrict the Potential Sales of Military Simulators and Training Devices 4. Revenue Forecast 5. Market And Technology Trends 3. Competitive Analysis 1. Competitive Structure 2. Market Segment and Country Analysis 4. Frost & Sullivan Awards 1. Strategic Alliance Award 2003 2. Market Leadership Award 2003 3. Competitive Strategy Award 2003 2. Commercial Market 1. Market Overview 1. Introduction 2. Industry Challenges a. Companies Not Developing Effective Solutions for Simulator Standardization Could Lose Long-term Market Share b. Flight Simulator Companies Need to Sustain Cutting-edge Technology Development Efficiently to Maintain Long-term Competitiveness c. High Price Sensitivity in the Asia Pacific Market Requires Cost-Effective Solutions for Growth 3. Strategic Recommendations 2. Forecasts and Trends 1. Market Engineering Measurements 2. Market Drivers a. Aircraft Avionics and Simulator Re-hosting/Database Upgrades Increase Demand for Aftermarket Upgrades of Flight Simulators b. Need for Cost-Effective Training Solutions Increases Demand for Low-Cost Simulated Training c. The Need for Continuous Training of Pilots Increases the Demand for Simulators d. Acquisition of Aircraft by Airline Operators in the Mid- to Long-Term Increases the Need for More Pilots and Pilot Training e. Growing Awareness of the Latest in Simulation Technology by Civil Aviation Authorities Increases Demand for Simulation through New Pilot Training Regulations f. Introduction Of New Aircraft Platforms Into The Fleet Increases Demand For Simulators 3. Market Restraints a. High Saturation Levels of Flight Simulator Installed Base by Major Airlines Hinder Market Growth Potential b. Global Airline Industry Downturn Diminishes Growth in the Short-Term 4. Revenue Forecast 5. Demand Analysis 3. Market and Technology Trends 1. Market Trends 2. Technology Trends 3. Pricing Trends 4. Country Analysis 4. Competitive Analysis 1. Competitive Structure 2. Market Share Analysis 3. Product Analysis 3. Military Market 1. Market Overview 1. Introduction 2. Market Definitions 3. Challenges a. High-Rates of Simulation Technology Growth Require Investment in R&D to Maintain Long-term Growth b. High Price Sensitivity in the Asia Pacific Market Requires Cost-Effective Solutions for Success c. Lack of Standards for Simulators Hinders Success of Acquisition/Aftermarket Sales d. Penetrating the Military Market in the Asia Pacific Region Can Be Difficult as a Foreign Vendor 4. Strategic Recommendations 2. Forecasts and Trends 1. Market Engineering Measurements 2. Market Drivers a. Upgrades of Older Simulators and Training Devices Creates Opportunities in the Aftermarket b. New Aircraft Programs Are Projected to Increase Demand for Simulation Systems and Simulated Training c. Need for Safer and More Cost-Effective Training Solutions Drives Revenue Growth d. Advances in Simulation Technologies Increases Demand for New, Cheaper Simulators e. Increased Defense Spending Boosts Acquisition of New Training Systems 3. Market Restraints a. Bureaucratic Delays Involved in the Approval of Contracts with Defense Departments/Ministries in the Region Hinder Growth b. Military Sanctions by International Institutions and Countries with Major Military Equipment Vendors Restrict Potential Sales c. Global Economic Downturn Adversely Impacts Military Budgets That View Training as a Lower Priority 4. Revenue Forecasts 3. Market and Technology Trends 1. Technology Trends 2. Pricing Trends 3. Country Analysis 4. Competitive and Market Share Analysis 1. Competitive Analysis 2. Market Share Analysis 4. Appendix 1. Decision Support Databases (DSDs) 1. Cargo Aircraft 2. Commercial Aircraft 3. Military Helicopters 4. Military Trainer Aircraft 5. Military Transport Aircraft List Of Figures Chapter 1 Commercial and Military Flight Simulation Market: Impact of Key Industry Challenges (Asia Pacific), 2003-2009 Commercial and Military Flight Simulation Market: Market Drivers Ranked in Order of Impact (Asia Pacific), 2003-2009 Commercial and Military Flight Simulation Market: Restraints ranked in Order of Impact (Asia Pacific), 2003-2009 Commercial and Military Flight Simulation Market: Revenue Forecasts (Asia Pacific), 1999-2009 Commercial and Military Flight Simulation Market: Competitive Structure (Asia Pacific), 2002 Commercial and Military Flight Simulation Market: Percent of Revenues by Market Segment (Asia Pacific), 1999-2009 Commercial and Military Flight Simulation Market: Percent of Revenues by Product Type (Asia Pacific), 1999-2009 Commercial and Military Flight Simulation Market: Percent of Revenues by Country (Asia Pacific), 1999-2009 Chapter 2 Commercial Flight Simulation Market: Impact of Top Challenges (Asia Pacific), 2003-2009 Commercial Flight Simulation Market: Market Drivers Ranked in Order of Impact (Asia Pacific), 2003-2009 Commercial Flight Simulation Market: Market Restraints Ranked in Order of Impact (Asia Pacific), 2003-2009 Commercial Flight Simulation Market: Revenue Forecasts (Asia Pacific), 1999-2009 Commercial Flight Simulation Market: Full Flight Simulator Revenue Forecasts (Asia Pacific), 1999-2009 Commercial Flight Simulation Market: Flight Training Device Revenue Forecasts (Asia Pacific), 1999-2009 Commercial Flight Simulation Market: Flight Training Services Revenue Forecasts (Asia Pacific), 1999-2009 Commercial Flight Simulation Market: Percent of Revenues by Product Type (Asia Pacific), 1999-2009 Commercial Flight Simulation Market: Commercial Pilot Forecasts (Asia Pacific), 1999-2009 Commercial Flight Simulation Market: Major Airline Passenger Boardings (Asia Pacific), 2000-2009 Commercial Flight Simulation Market: Percent of Revenues by Country (Asia Pacific), 1999-2009 Commercial Flight Simulation Market: Number of FFS Units and Expected FFS Purchases (Asia Pacific), 2003-2009 Commercial Flight Simulation Market: Competitive Structure (Asia Pacific), 2002 Commercial Flight Simulation Market: FFS Manufacturing Company Market Share by Revenues (Asia Pacific), 2002 Commercial Flight Simulation Market: FFS Ownership by Flight Training Center Owner and Operator Type (Asia Pacific), 2002 Chapter 3 Military Flight Simulation Market: Impact of Top Challenges (Asia Pacific), 2003-2009 Military Flight Simulation Market: Market Drivers Ranked in Order of Impact (Asia Pacific), 2003-2009 Military Flight Simulation Market: Market Restraints Ranked in Order of Impact (Asia Pacific), 2003-2009 Military Flight Simulation Market: Revenue Forecasts (Asia Pacific), 1999-2009 Military Flight Simulation Market: Flight Simulator and Training Device Revenue Forecasts (Asia Pacific), 1999-2009 Military Flight Simulation Market: Flight Training Services Revenue Forecasts (Asia Pacific), 1999-2009 Military Flight Simulation Market: Percent of Revenues by Product Type (Asia Pacific), 1999-2009 Military Flight Simulation Market: Percent of Revenues by Country (Asia Pacific), 1999-2009 Military Flight Simulation Market: Competitive Structure (Asia Pacific), 2002 Military Flight Simulation Market: Company Tier by Revenue Market Share (Asia Pacific), 2002 AbstractNeed for Cost-effective and Risk-free Training Methods Spurs Demand The cost effectiveness, safety, and systematic nature of simulated flight makes it an attractive alternative to actual flight training, thus ensuring its continued use in both the military and commercial market segments. Simulated flight training acquaints pilots with the different controls and avionics equipment of an aircraft and familiarizes them to its maneuvering capabilities. In addition, simulated training programs incorporate training for flight in adverse conditions. This feature makes it an integral part of military flight training in countries such as India and China, where most fighter crashes happen due to novice pilot error during training. More importantly, military flight simulation enables mission rehearsal as pilots can train for specific scenarios. As training is a continuous process, this is expected to have a very high impact on the market in the long-term. This new research service provides a strategic assessment of the Asia Pacific commercial and military flight simulation markets. The analysis provides an overview of new opportunities for standardization and improvement in order to better sales. An assessment of drivers, restraints, and challenges that facilitate growth strategies for established industry participants and new entrants are also discussed. The commercial and military segments of the flight simulation markets are discussed in pertinent detail, along with the trends specific to each of these areas. Revenue Growth Increases as New Aircraft Models Enter Market Several new aircraft models that will require training systems and services prior to acquisition have either entered the market or are anticipated to, offering new opportunities for the sale of flight simulation systems. In the commercial segment, many Asia Pacific-based airlines have already placed orders for the Airbus A-380. The Boeing 7E7 is still in the design phase, but is another likely popular entry in the market with orders expected to come in by early 2004. "Countries such as India and China have quite a few indigenous aircraft programs in the pipeline, making them good markets for simulation systems," according to the analysts of this research service. For military purposes, these countries have programs to develop platforms such as India's Light Combat Aircraft (LCAs) and the China's J-10. These are expected to drive demand for the corresponding simulation and training systems. Cost-effective Solutions Set to Attract Buyers in the Price-sensitive Asia Pacific Market In the commercial market, the technologies behind flight simulators and training devices are relatively undifferentiated. The simulation systems have been standardized, making price the key differentiator. In the military market, even though simulation systems are customized, companies from countries outside the region, like Israel and the United Kingdom, offer cost-effective solutions that are about 30 to 40 percent less than the norm. This is a current challenge faced by other military simulation systems manufacturers. "Companies that find new ways to develop next-generation systems or new methods of pricing aftermarket and training services should experience increases in market share," add the analysts. Participants that adapt to changing market conditions and reassess their business strategies will be able to compete successfully in both the military and commercial segments.
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