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Complementary Medicines - Germany

Published by: Mintel International Group Ltd.

Published: Jul. 1, 2003 - 60 Pages


Table of Contents






Introduction


  • Definition
  • Abbreviations



Executive Summary


  • Relief rather than prevention
  • Lower income groups have more minor ailments
  • All remedies sold through pharmacies
  • Germany is market leader in overall sales
  • Most likely to use



Market Drivers


  • Incidence of ailments
  • Figure 1: Ailments suffered in the last 12 months, by all adults and complementary medicine group, 2002
  • Wide range of ailments to target with complementary remedies
  • Figure 2: Complaints suffered from in the last 12 months, (colds/flu and related conditions and headaches) by demographic sub-group, 2002
  • Coughs and sore throats suffered by the young, colds by the middle-aged
  • Figure 3: Complaints suffered from in the last 12 months, (digestive, hayfever and joint pain) by demographic sub-group, 2002
  • Joint pain suffered most by the elderly
  • Changes in structure of population
  • Figure 4: Trends in the German population, 1995-2001
  • Markets weighted towards the elderly
  • PDI trends
  • Figure 5: Trends in German pdi and consumer expenditure, at 1995 prices, 1995-2001



The Market


  • Legal status and legislation
  • Attitudes towards complementary medicines
  • Market size
  • Figure 6: Per capita spend on complementary medicines and self-medication, by country, 2002
  • Distribution
  • Figure 7: Number of pharmacies and drugstores, 1995-2000



The Supply Structure


  • Companies and brands
  • Klosterfrau
  • Lichtwer Pharma AG
  • Madaus
  • Merck
  • Others



New Product Development


  • 2003
  • 2002



The Consumer


  • Attitudes towards health and the use of complementary medicines
  • Figure 8: Attitudes towards health, by all adults and complementary medicine group, 2002
  • Prevention rather than cure?
  • Figure 9: Attitudes towards health and lifestyle, by country, 2002
  • Figure 10: Attitudes towards health, all adults, by demographic sub-group, 2002
  • Women and older consumers more health aware
  • Figure 11: Faith in homoeopathic medicine/prefer to treat illness with herbs, by complementary medicines groups, by country, 2002
  • Figure 12: Prefer to treat illness with herbs, CMG vs all adults, by country, 2002
  • Profile of the complementary consumer
  • Figure 13: Profile of complementary medicines groups, by age and income, by country, 2002
  • Asking for advice
  • Figure 14: Whom consulted in the last 12 months, by all adults and complementary medicine group, 2002
  • Figure 15: Whom consulted for remedies, all adults, by country, 2002
  • Figure 16: Whom consulted in the last 12 months by complementary medicines group, by
  • demographic sub-group, 2002
  • Affluence impacts likelihood of consulting alternative therapists
  • Usage of medicines
  • Figure 17: Products used/taken in the last 12 months, by all adults and complementary medicine group, 2002
  • Figure 18: Products used/taken in the last 12 months, by demographic sub-group, 2002
  • Figure 19: Products used/taken in the last 12 months by complementary medicines group, by demographic sub-group, 2002



Prospects


  • Greatest potential
  • Target group
  • Figure 20: Adults who do not use remedies for some ailments, by gender and age, 2002



Forecast


  • Figure 21: The CMG, by gender and age, 2002
  • Figure 22: Forecast of the CMG by gender and age, 2002



Appendix: Research Methodology


Index of reports



Abstract

This report examines the complementary medicines market in France. As this is a niche sector, detailed market size data are extremely hard to come by. Consequently, this report examines the overall market environment and consumer attitudes towards using alternative treatments. Readers will be able to gauge how attitudes coincide with and/or differ from the other countries examined in this series of reports and assess the likely consumer base and potential take up of complementary products.

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