Self medication 2003

Published by: Datamonitor

Published: Jul. 25, 2003 - 83 Pages

Table of Contents

CHAPTER 1 EXECUTIVE SUMMARY

Introduction

The future decoded

Action points

CHAPTER 2 FUTURE DECODED

Introduction

Key findings

The rise of self-medication

Drivers

Social change

Supply-side drivers

OTC market data

Nutraceuticals

Vitamins, minerals and supplements

Herbals and botanicals

Cosmeceuticals

Consumer survey results

The rise of alternative therapies

Focus groups

Conclusions

CHAPTER 3 ACTION POINTS

Introduction

Key findings

Capitalize on the continuing changes in the pharmaceutical market

Leverage the benefits of the Internet for consumer communication and education

Develop strategic alliances to take advantage of the rising popularity of nutraceutical and cosmeceutical products

Target the increased acceptance of herbals for food and drink products, especially to women

Benefit from changing consumer consumption patterns when ill

Conclusions

CHAPTER 4 APPENDIX

Definitions

Country specific OTC regulatory environment

Market sizing for individual OTC categories

Research methodology

SPP writing team

How to contact experts in your industry

List of Tables

Table 1: U.S. savings realized by use of OTC drugs for 12 ailments, ($m), 1997

Table 2: Approvals of Rx-to-OTC switches by the FDA, 1997-2002

Table 3: Number of pharmacists, by country, 2000

Table 4: Overall value of the OTC market, by country, ($m), 1996-2006

Table 5: Forecast value of OTC sales by category, ($m), 2000-2006

Table 6: Popular functional ingredients, 2002

Table 7: Value of the vitamins, minerals and supplements market, by country, ($m), 1996-2006

Table 8: Top U.S. supplement companies by wholesale supplement revenue, ($m), 2001

Table 9: Herbal supplements and OTC medicine sales value, by country, ($m), 1996-2000

Table 10: Top ten U.S. herbs by sales, ($m), 2000

Table 11: Frequency with which respondents have suffered from the following ailments in the last month

Table 12: Opinions about trust in health services

Table 13: Increase in food consumption by food category and ailment

Table 14: Frequency with which respondents have suffered from the following ailments in the last month, male respondents only

Table 15: Frequency with which respondents have suffered from the following ailments in the last month , female respondents only

Table 16: First course of action by ailment, male respondents only

Table 17: First course of action by ailment, female respondents only

Table 18: Attitudes to conventional/alternative therapies

Table 19: Diet change as a result of illness

Table 20: Value of the analgesics segment, by country, ($m), 1996-2000

Table 21: Value of the cough/cold/flu segment, by country, ($m), 1996-2000

Table 22: Value of the medicated skincare segment, by country, ($m), 1996-2000

Table 23: Value of the digestive segment, by country, ($m), 1996-2000

Table 24: Value of the other OTC segment, by country, ($m), 1996-2000

List of Figures

Figure 1: Summary of self-medication actions for minor ailments, U.S., 2001

Figure 2: Use of over-the-counter medication by ailment

Figure 3: Population aged over 65 years, (m), 1975-2025

Figure 4: Popularity of health information channels, U.S. and Europe, 2002

Figure 5: Sources of health information

Figure 6: Extent to which pharmacists are a good source of minor health information

Figure 7: Spectrum of functional foods, product examples

Figure 8: Dietary supplement usage by condition, 2001

Figure 9: Top ten European herbals, 2000

Figure 10: Curative self-medication responses for five most common ailments

Figure 11: Changes in diet when suffering from minor ailments

Figure 12: Gender differences in the acceptance of alternative therapies

Figure 13: Key attitudes of focus group respondents

Figure 14: Summary of the pharmaceutical market drivers for self-medication drivers

Figure 15: Datamonitor’s recommendations for an ideal patient Web site

Figure 16: Example of a well designed Web site, Dove

Figure 17: Influence of consumers’ attitudes on others, by gender

Abstract

• Data and forecasts for the U.S. and seven key countries across Europe - France, Germany, Italy, the Netherlands, Spain, Sweden and the U.K
• In-depth analysis of the major drivers of the trend towards self-medication
• Findings from surveys conducted across Europe and the U.S. revealing consumer attitudes and behaviors towards self-medication
• Recommendations for capitalizing on the rise of self-medication

• Understand the social, governmental, regulatory and supply-side factors driving the trend towards greater responsibility in self-care
• Identify the specific needs and habits of consumers when unwell, identifying new product and promotion opportunities
• Predict how continued attitudinal changes will drive demand for alternative therapies in the future

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