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Mobile Enterprise InfrastructurePublished by: Datamonitor Published: Jan. 29, 2002 - 131 Pages Table of ContentsEXECUTIVE SUMMARY Introduction Market context Mobile enterprise solutions - three phases to full mobility Access devices The wireless LAN (wLAN) opportunity mSecurity is paramount Customer focus What type of company should vendors target? The future decoded Total market size Market size by uptake phase Market size by sizeband Action points INTRODUCTION What is this report about? Who is the target reader? How to use this report Report methodology Report scope Client feedback Modeling methodology Establishing parameters Rationalizing in-house data Interviewing and corroborating Uptake modeling Iteration MARKET CONTEXT Introduction Key findings Mobile enterprise solutions - uptake stages Phase 1 Phase 2 Phase 3 The exception that proves the rule Access devices Mobile phones Hand-held devices Laptops Bespoke devices Network evolution Bandwidth is crucial Migration paths will differ according to geography Summary The wireless LAN (wLAN) opportunity Operators must explore this area and deliver solutions … and roaming to 3G networks will therefore be critical mSecurity is paramount An ineffective ‘WEP-on’ against hackers VPN - tunneling to safety Market size The mobile enterprise infrastructure market will be worth $2,291 million in 2005 Conclusions CUSTOMER FOCUS Introduction Key findings Customer identification What type of company should vendors target? Customer requirements What does the end-user want? Key success factors Customer acquisition Phase 1 BCP Distribution channels Through an operator Through an integrator/reseller Exceptions to the rule? …so which route to market will be the most effective? Conclusions COMPETITIVE DYNAMICS Introduction Competitor identification Research In Motion (RIM) Nokia Microsoft How do they compare? THE FUTURE DECODED Introduction Key findings The global mobile enterprise infrastructure market to 2005 Growing rapidly - really? Regional differences Market size by uptake phase Total Europe North America Asia-Pacific Market size by sizeband Total Europe North America Asia-Pacific Conclusions ACTION POINTS Introduction Key findings Action point 1 - Operators should concentrate on developing pre-paid business solutions that prioritize data over voice Action point 2 - Integrators should focus on developing expertise through implementing low-margin horizontal mobile applications (in the short term) Action point 3 - Mobile enterprise vendors must take one step at a time and focus more closely on supply and demand issues Action point 4 - Infrastructure and solution vendors should seek to gain market leadership in mBusiness solutions by developing VPN clients for mobile phones APPENDIX Future readings Market reports Executive reports SPP writing team How to contact experts in your industry © Datamonitor 2002. All Rights Reserved. AbstractThe focus of the mobile industry has shifted considerably in the last six months. Revenues associated with the consumer market are stagnating and mobile companies are now turning to the segment which is likely to bring about the greatest rewards, fastest - the enterprise. 'Mobile enterprise infrastructure: the cost of going mobile' forecasts the market size for mobile enterprise infrastructure to 2005 according to geography and company size, quantifying the opportunities that are available in this market. This report will be invaluable for market strategy planning. The report covers four main areas: • Europe - Benelux, France, Germany, Italy, Scandinavia, Spain and the U.K • Asia-Pacific - Australia, China, Hong Kong, Japan, Singapore, South Korea and Taiwan • North America - The United States and Canada • RoW (Rest of World) - remaining areas that are likely to affect the mobile enterprise infrastructure market Mobile solutions have the potential to benefit many different types and size of companies. Therefore, the report segments the market by small & medium sized business (SMB), small and medium sized enterprise (SME) and large enterprise (ENT). In order to provide greater visibility in the SME category, it was further split into SME 1 and SME 2. Segmentations are as follows: • SMB = 10 - 50 employees • SME 1 = 51 - 250 employees • SME 2 = 251 - 1000 employees • ENT = 1,001+ employees. The report provides an answer to your burning questions: • How will business uptake of mobile solutions occur? • What is the infrastructure that will be required? • What integration will be needed to support this and who will carry it out? • What are the key success factors for those operating in this particular space?Get Full Details About This Report >> |
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