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E-mail List RentalPublished by: Jupiter Research Corporation Published: Aug. 21, 2001 - 4 Pages Table of Contents
AbstractThe cost to rent e-mail lists has dropped dramatically, leading to debate in the marketing community about the efficacy of these lists. Some marketers believe that inexpensive list rentals can provide positive return on investment (ROI), while others say that list rental is not worth the cost, even at the current prices.Get Full Details About This Report >> |
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