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Holiday Shopping 2001

Published by: Jupiter Research Corporation

Published: Dec. 17, 2001 - 6 Pages


Table of Contents


Key Questions

  • How much will buyers spend online this Christmas?
  • Which products will be most popular among online
    Christmas shoppers?
  • How can retailers benefit from increased shopping demand
    during the holiday season?

Abstract

For the first time since the Internet became a sizeable sales and service channel, retail sites will face a relatively stable and predictable holiday season. Although the overall economic outlook is shaky, retail sites will benefit from the larger and more mature online population that will visit their sites to complete their holiday shopping.

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