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North American Intelligent Automotive Technology Markets

Published by: Frost & Sullivan

Published: Feb. 1, 2002


Table of Contents


1. Executive Summary

A. Market Overview

1. Introduction

2. Competitive Analysis

B. Major Research Findings

1. Opportunities and Forecasts

2. Market Segment Analysis

3. Strategic Conclusions

2. Total Intelligent Automotive Technologies Market

A. Market Overview

1. Introduction and Definitions

2. Challenges Facing the Industry

3. Market Engineering Measurement Analysis

4. Outlook for Intelligent Automotive Technologies

B. Market Drivers and Restraints

1. Technology Drivers

2. Technology Restraints

C. Quantitative Analysis

1. Unit Shipments and Revenue Forecasts

2. Trends by Type of Technology

3. Demand Analysis

D. Qualitative Analysis

1. Advantages and Disadvantages

2. Technology Penetration Rate by Automaker

3. Market Penetration Analysis

E. Strategic Recommendations

1. Strategies Overview

2. Strategic Recommendations - Challenge 1

3. Strategic Recommendations - Challenge 2

4. Strategic Recommendations - Challenge 3

5. Strategic Recommendations - Challenge 4

6. Strategic Recommendations - Challenge 5

7. Strategic Recommendations - Challenge 6

8. Strategic Recommendations - Challenge 7

F. Market Engineering Awards

1. Product Line Strategy Award

2. Technology Innovation Award

3. Product Innovation and Strategic

Positioning Award

4. Technology Innovation Award

5. Business Development Strategy Award

3. Park Assist Technology

A. Market Analysis

1. Overview and Definitions

2. Market Engineering Measurement Analysis

3. Unit Shipment and Revenue Forecast

4. Pricing Analysis and Trends

5. Competitive Analysis

6. Market Share Analysis

7. Analysis by Automaker and Vehicle Model

4. Adaptive Cruise Control Technology

A. Market Analysis

1. Overview and Definitions

2. Market Engineering Measurement Analysis

3. Unit Shipment and Revenue Forecast

4. Pricing Analysis and Trends

5. Competitive Analysis

6. Analysis by Automaker and Vehicle Model

5. Night Vision Technology

A. Market Analysis

1. Overview and Definitions

2. Market Engineering Measurement Analysis

3. Unit Shipment and Revenue Forecast

4. Pricing Analysis and Trends

5. Competitive Analysis

6. Analysis by Automaker and Vehicle Model

6. Head-Up Display Technology

A. Market Analysis

1. Overview and Definitions

2. Market Engineering Measurement Analysis

3. Unit Shipment and Revenue Forecast

4. Pricing Analysis and Trends

5. Competitive Analysis

6. Market Share Analysis

7. Analysis by Automaker and Vehicle Model

7. Tire Pressure Monitoring Technology

A. Market Analysis

1. Overview and Definitions

2. Market Engineering Measurement Analysis

3. Unit Shipment and Revenue Forecast

4. Pricing Analysis and Trends

5. Competitive Analysis

6. Analysis by Automaker and Vehicle Model

8. Appendix

A. Terms and Definitions

1. List of Abbreviations

2. Currency Exchange Rates

3. Conversion Equations

4. Compound Annual Growth Rate

List of Figures

Chapter 1

Intelligent Automotive Technologies Market: Revenues by Product Type (North America), 1997-2007

Intelligent Automotive Technologies Market: Revenues by Product Type (North America), 1997-2007

Chapter 2

Intelligent Automotive Technologies Market: Impact of Top Industry Challenges (North America), 2001-2007

Intelligent Automotive Technologies Market: Technology Drivers Ranked in Order of Impact (North America), 2001-2007

Intelligent Automotive Technologies Market: Vehicle Production Forecast (North America), 1997-2007

Intelligent Automotive Technologies Market: Technology Restraints Ranked in Order of Impact (North America), 2001-2007

Intelligent Automotive Technologies Market: Unit Shipment and Revenue Forecasts, Indirect Tire Pressure Monitoring Scenario (North America), 1997-2007

Intelligent Automotive Technologies Market: Unit Shipment and Revenue Forecasts, Direct Tire Pressure Monitoring Scenario (North America), 1997-2007

Intelligent Automotive Technologies Market: Percent of Revenues by Product Type, Indirect Tire Pressure Monitoring Scenario (North America), 1997-2007

Intelligent Automotive Technologies Market: Percent of Revenues by Product Type, Direct Tire Pressure Monitoring Scenario (North America), 1997-2007

Intelligent Automotive Technologies Market: Technology Advantages and Disadvantages (North America), 2000

Intelligent Automotive Technologies Market: Strategies Addressing Top Industry Challenges (North America), 2000

Chapter 3

Park Assist Technology Market: Revenue and Unit Shipment Forecasts (North America), 1997-2007

Park Assist Technology Market: Cost of the Park Assist Option as a Percentage of Vehicle Price (North America), 2001

Park Assist Technology Market: Price Forecasts (North America), 1997-2007

Park Assist Technology Market: Competitive Structure (North America), 2000

Park Assist Technology Market: Revenue Shares (North America), 2000

Park Assist Technology Market: Penetration Rates by Vehicle Class (North America), 2001

Park Assist Technology Market: Availability by Nameplate - Bentley (North America), 2001

Park Assist Technology Market: Availability by Nameplate - BMW (North America), 2001

Park Assist Technology Market: Availability by Nameplate - Buick (North America), 2001

Park Assist Technology Market: Availability by Nameplate - Cadillac (North America), 2001

Park Assist Technology Market: Availability by Nameplate - Chevrolet (North America), 2001

Park Assist Technology Market: Availability by Nameplate - Ford (North America), 2001

Park Assist Technology Market: Availability by Nameplate - Infiniti (North America), 2001

Park Assist Technology Market: Availability by Nameplate - Jaguar (North America), 2001

Park Assist Technology Market: Availability by Nameplate - Lexus (North America), 2001

Park Assist Technology Market: Availability by Nameplate - Lincoln-Mercury (North America), 2001

Park Assist Technology Market: Availability by Nameplate - Mercedes-Benz (North America), 2001

Park Assist Technology Market: Availability by Nameplate - Pontiac (North America), 2001

Park Assist Technology Market: Availability by Nameplate - Porsche (North America), 2001

Chapter 4

Adaptive Cruise Control Technology Market: Revenue and Unit Shipment Forecasts (North America), 1997-2007

Adaptive Cruise Control Technology Market: Price Forecasts (North America), 1997-2007

Adaptive Cruise Control Technology Market: Competitive Structure (North America), 2003

Adaptive Cruise Control Technology Market: Penetration Rate by Passenger Car Class (North America), 2001

Adaptive Cruise Control Technology Market: Availability by Nameplate (North America), 2001

Chapter 5

Night Vision Technology Market: Revenue and Unit Shipment Forecasts (North America), 2000

Night Vision Technology Market: Price Forecasts (North America), 1997-2007

Night Vision Technology Market: Competitive Structure (North America), 2000

Night Vision Technology Market: Penetration Rates by Passenger Car Class (North America), 2001

Night Vision Control Technology Market: Availability by Nameplate (North America), 2001

Chapter 6

Head-Up Display Technology Market: Penetration Rates for Head-Up Display Systems (North America), 1997-2007

Head-Up Display Technology Market: Revenue and Unit Shipment Forecasts (North America), 2000

Head-Up Display Technology Market: Price Forecasts (North America), 1997-2007

Head-Up Display Technology Market: Competitive Structure (North America), 2000

Head-Up Display Technology Market: Company Revenue Shares (North America), 2000

Head-Up Display Technology Market: Penetration Rates by Vehicle Class (North America), 2001

Head-Up Display Technology Market: Availability by Nameplate (North America), 2001

Chapter 7

Tire Pressure Monitoring Technology Market: Revenue and Unit Shipment Forecasts—Indirect Tire Pressure Monitoring Scenario (North America), 1997-2007

Tire Pressure Monitoring Technology Market: Revenue and Unit Shipment Forecasts—Direct Tire Pressure Monitoring Scenario (North America), 1997-2007

Tire Pressure Monitoring Technology Market: Installation Rates for Remote Keyless Entry (North America), 1997-2007

Tire Pressure Monitoring Technology Market: Price Forecasts for Indirect Tire Pressure Monitoring System (North America), 1997-2007

Tire Pressure Monitoring Technology Market: Price Forecasts for Direct Tire Pressure Monitoring System (North America), 1997-2007

Tire Pressure Monitoring Technology Market: Competitive Structure (North America), 2000

Tire Pressure Monitoring Technology Market: Penetration Rates by Vehicle Class (North America), 2001

Tire Pressure Monitoring Technology Market: Availability by Automaker - BMW (North America), 2001

Tire Pressure Monitoring Technology Market: Availability by Automaker - Ford Motor Co. (North America), 2001

Tire Pressure Monitoring Technology Market: Availability by Automaker - General Motors (North America), 2001

Tire Pressure Monitoring Technology Market: Availability by Nameplate - Infiniti (North America), 2001

Tire Pressure Monitoring Technology Market: Availability by Nameplate - Mercedes-Benz (North America), 2001



Abstract

Comfort, Convenience, and Safety Will Spur Adoption

As North American automakers begin integrating intelligent automotive technologies into their cars, customers are expected to respond favorably as they realize the added comfort and convenience that these solutions offer. Meanwhile, new government legislation mandating the implementation of safety features, such as tire pressure monitoring systems, will also boost growth of the nascent field.

This Frost & Sullivan research analyzes the markets for intelligent automotive technologies, including park assist, adaptive cruise control, night vision, head-up display, and tire pressure monitoring systems. It tracks industry trends and provides key market measurements, such as unit shipments and pricing. With its accurate revenue forecasts for each segment, this study offers its readers a valuable tool for developing effective marketing strategies.

Liability Concerns Pose Challenge to Market Penetration

"Liability concerns will play an important role in the introduction of new technologies," says the study’s author. "Drivers could become overly dependent on any one of these features and ignore external cues." Systems that relieve the driver of control, such as collision avoidance or lane-keeping technologies, are more likely to fall under the category of product liability. "Initially, automakers will be reluctant to push for widespread distribution of these applications because of the threat of litigation," states the analyst. This study examines challenges that industry participants will face, enabling your firm to anticipate and overcome any hurdles that may lay ahead.

Reducing Costs Must Remain Top Priority

"One of the biggest challenges for automakers and electronics suppliers is to reduce manufacturing costs of these solutions," says the author. For example, night vision technology currently has limited availability due to the high cost of infrared cameras and associated equipment. "Unless prices are low enough to attract buyers, the full benefits of these technologies will not be realized," observes the analyst.

Participants must increase manufacturing, marketing, and distribution efficiencies so they can pass cost savings along to consumers. By identifying key drivers and restraints, and highlighting winning strategies, this research will help your company maximize its return on investment.



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