Footwear in Morocco

Published by: Euromonitor International

Published: Jan. 7, 2013 - 32 Pages


Table of Contents

FOOTWEAR IN MOROCCO
Euromonitor International
January 2013
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Footwear by Category: Volume 2006-2011
Table 2 Sales of Footwear by Category: Value 2006-2011
Table 3 Sales of Footwear by Category: % Volume Growth 2006-2011
Table 4 Sales of Footwear by Category: % Value Growth 2006-2011
Table 5 Footwear Company Shares 2007-2011
Table 6 Footwear Brand Shares 2008-2011
Table 7 Sales of Footwear by Distribution Format: % Analysis 2006-2011
Table 8 Forecast Sales of Footwear by Category: Volume 2011-2016
Table 9 Forecast Sales of Footwear by Category: Value 2011-2016
Table 10 Forecast Sales of Footwear by Category: % Volume Growth 2011-2016
Table 11 Forecast Sales of Footwear by Category: % Value Growth 2011-2016
Inditex, Industria De Diseño Textil SA in Apparel (morocco)
Strategic Direction
Key Facts
Summary 1 Inditex, Industria de Diseño Textil SA: Key Facts
Company Background
Chart 1 Inditex, Industria de Diseño Textil SA: Zara in Morocco Mall
Production
Competitive Positioning
Summary 2 Inditex, Industria de Diseño Textil SA: Competitive Position 2011
Internet Strategy
Mercure International of Morocco in Apparel (morocco)
Strategic Direction
Key Facts
Summary 3 Mercure International Of Morocco: Key Facts
Company Background
Chart 2 Mercure International of Morocco: Adidas in Morocco Mall
Production
Competitive Positioning
Summary 4 Mercure International Of Morocco: Competitive Position 2011
Internet Strategy
Nesk Investment Sarl in Apparel (morocco)
Strategic Direction
Key Facts
Summary 5 Nesk Investment sarl: Key Facts
Company Background
Chart 3 Nesk Investment sarl: Aldo in Morocco Mall
Production
Competitive Positioning
Summary 6 Nesk Investment sarl: Competitive Position 2011
Internet Strategy
Ona Goupe in Apparel (morocco)
Strategic Direction
Key Facts
Summary 7 Ona Groupe: Key Facts
Summary 8 Ona Groupe: Operational Indicators
Company Background
Chart 4 Ona Groupe: Marjane in Morocco Mall
Production
Competitive Positioning
Summary 9 Ona Groupe: Competitive Position 2011
Internet Strategy
Planet Sport Sarl in Apparel (morocco)
Strategic Direction
Key Facts
Summary 10 Planet Sport SARL: Key Facts
Summary 11 Planet Sport SARL: Operational Indicators
Company Background
Chart 5 Planet Sport SARL: Planet Sport in Morocco Mall
Production
Competitive Positioning
Summary 12 Planet Sport SARL: Competitive Position 2011
Internet Strategy
Executive Summary
Strong Recovery Following Downturn in Middle of Review Period
Low-income Consumers Benefit From Subsidies and Wage Increases
Fragmented Sales Led by Private Label and Strong Domestic and Global Brands
Consumers Shift To Modern Retail Channels
Strong Growth Ahead for Forecast Period
Key Trends and Developments
Government Spending Enables Low-income Groups To Spend More Freely
Polarisation As Low-income Groups Buy in and Mid- and High-income Groups Trade Up
Leading Players Lose Share As Retail Landscape Develops
Sportswear Boosted by Fitness Trend But Constrained by Counterfeit Sales
Market Data
Table 12 Sales of Apparel by Category: Volume 2006-2011
Table 13 Sales of Apparel by Category: Value 2006-2011
Table 14 Sales of Apparel by Category: % Volume Growth 2006-2011
Table 15 Sales of Apparel by Category: % Value Growth 2006-2011
Table 16 Apparel Company Shares 2007-2011
Table 17 Apparel Brand Shares 2008-2011
Table 18 Sales of Apparel by Distribution Format: % Analysis 2006-2011
Table 19 Sales of Apparel by Category and Distribution Format: % Analysis 2011
Table 20 Sales of Clothing by Category and Distribution Format: % Analysis 2011
Table 21 Forecast Sales of Apparel by Category: Volume 2011-2016
Table 22 Forecast Sales of Apparel by Category: Value 2011-2016
Table 23 Forecast Sales of Apparel by Category: % Volume Growth 2011-2016
Table 24 Forecast Sales of Apparel by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 13 Research Sources

Abstract

Strong retail developments fuelled growth for footwear at the end of the review period, with the opening of a number of large shopping malls in Morocco. The opening of Morocco Mall in 2011 in Casablanca notably expanded the range of brands and products on offer in footwear. The growing popularity of shopping as a leisure activity also encouraged consumers to browse footwear outlets, with consumers thus being attracted by a widening range of styles. Block heels and Cuban heels for example gained...

Euromonitor International's Footwear in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Children's Footwear, Men's Footwear, Women's Footwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Footwear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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