Air Care in Iran

Published by: Euromonitor International

Published: Nov. 13, 2012 - 14 Pages


Table of Contents

AIR CARE IN IRAN
Euromonitor International
November 2012
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Air Care by Category: Value 2006-2011
Table 2 Sales of Air Care by Category: % Value Growth 2006-2011
Table 3 Air Care Company Shares 2007-2011
Table 4 Air Care Brand Shares 2008-2011
Table 5 Forecast Sales of Air Care by Category: Value 2011-2016
Table 6 Forecast Sales of Air Care by Category: % Value Growth 2011-2016
Fouman Chimie Group in Home Care (iran)
Strategic Direction
Key Facts
Summary 1 Fouman Chimie Group: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Fouman Chimie Group: Competitive Position 2011
Executive Summary
Home Care Delivers Impressive Growth
Unit Prices on the Rise
Domestic Suppliers and Affordable Prices
Independent Small Grocers Dominates Home Care
Home Care Is Expected To Perform Well in the Forecast Period
Market Indicators
Table 7 Households 2006-2011
Market Data
Table 8 Sales of Home Care Household Care by Category: Value 2006-2011
Table 9 Sales of Home Care Household Care by Category: % Value Growth 2006-2011
Table 10 Home Care Company Shares 2007-2011
Table 11 Home Care Brand Shares 2008-2011
Table 12 Sales of Home Care by Distribution Format: % Analysis 2006-2011
Table 13 Sales of Home Care by Category and Distribution Format: % Analysis 2011
Table 14 Forecast Sales of Home Care by Category: Value 2011-2016
Table 15 Forecast Sales of Home Care by Category: % Value Growth 2011-2016
Sources
Summary 3 Research Sources

Abstract

The consumption of standard spray/aerosol air fresheners is well-established in Iran; thus the format is very familiar among all consumer groups. In contrast, other air care types suffer from very limited awareness, which hampers their development and growth. Gel air fresheners and candle air fresheners are very new and they have been discovered only by a small group of consumers, who are more concerned about interior design. The rapid expansion of car ownership (there has been a 70% increase...

Euromonitor International's Air Care in Iran market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Air Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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