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B-To-B Is More Than Net Markets - And More Than Just Cost SavingsPublished by: Jupiter Research Corporation Published: Apr. 20, 2001 - 26 Pages Table of Contents The Bottom Line
Executive Summary
Measurement: Early Sprinters Running Out of Steam
Analysis and Forecast: More Trade Among Fewer Net Markets
Advice: Use Net Markets as an Introduction to B-to-B
Case Study: Door Slammed in the Face of PaperX
Case Study: Office Supplies Procurement Introduces SMEs to B-to-B
Report Methodology
Table of Figures
AbstractB-to-B Marketing & Commerce Volume 1, 2001
Although 63 percent of Net Markets expect under
€ 5 million in revenues for 2001, most don't realize
the consequences of such low revenues. Net Market
winners will be characterized by transaction
liquidity, industry backing, and multichannel
integration. Global 2000 companies must create a
B-to-B strategy that delivers competitive advantage,
not only cost savings.
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