Who's Buying Apparel, 7th edition

Published by: New Strategist Publications, Inc.

Published: Dec. 1, 2011 - 108 Pages


Table of Contents

About the Data in Who’s Buying Apparel

1. Percent reporting expenditure and amount spent, average quarter 2007

Household Spending Trends: 2000 to 2007

2. Household spending trends, 2000 to 2007

Household Spending on Apparel, 2007

3. Apparel spending, 2000 to 2007

Household spending on Apparel by Demographic Characteristic, 2007

4. Apparel: Average spending by age, 2007

5. Apparel: Indexed spending by age, 2007

6. Apparel: Total spending by age, 2007

7. Apparel: Market shares by age, 2007

8. Apparel: Average spending by income, 2007

9. Apparel: Indexed spending by income, 2007

10. Apparel: Total spending by income, 2007

11. Apparel: Market shares by income, 2007

12. Apparel: Average spending by high-income consumer units, 2007

13. Apparel: Indexed spending by high-income consumer units, 2007

14. Apparel: Total spending by high-income consumer units, 2007

15. Apparel: Market shares by high-income consumer units, 2007

16. Apparel: Average spending by household type, 2007

17. Apparel: Indexed spending by household type, 2007

18. Apparel: Total spending by household type, 2007

19. Apparel: Market shares by household type, 2007

20. Apparel: Average spending by race and Hispanic origin, 2007

21. Apparel: Indexed spending by race and Hispanic origin, 2007

22. Apparel: Total spending by race and Hispanic origin, 2007

23. Apparel: Market shares by race and Hispanic origin, 2007

24. Apparel: Average spending by region, 2007

25. Apparel: Indexed spending by region, 2007

26. Apparel: Total spending by region, 2007

27. Apparel: Market shares by region, 2007

28. Apparel: Average spending by education, 2007

29. Apparel: Indexed spending by education, 2007

30. Apparel: Total spending by education, 2007

31. Apparel: Market shares by education, 2007

Household Spending on Apparel by Product Category, 2007

32. Boys’ Apparel

33. Children’s Shoes

34. Coin-Operated Apparel Laundry and Dry Cleaning

35. Girls’ Apparel

36. Infants’ Apparel

37. Jewelry

38. Men’s Apparel

39. Men’s Shoes

40. Professional Apparel Laundry and Dry Cleaning

41. Sewing Materials

42. Watches

43. Women’s Apparel

44. Women’s Shoes

Appendix: Spending by product and service, ranked by amount spent, 2007

Glossary

Abstract

The sixth edition of Who's Buying Apparel is based on unpublished data collected by the Bureau of Labor Statistics Consumer Expenditure Survey. It examines how much Americans spend on getting dressed by the demographics that count: age, income, high-income households, household type, race and Hispanic origin, region of residence, and education. To round out the spending picture, it also presents who-are-the-best-customers analyses of the data, showing the demographics of spending at a glance. The items examined in this report fall within the categories of apparel for boys, girls, men, women, and infants; jewelry and watches; sewing material, patterns, and notions; and laundry and dry-cleaning, both coin-operated and professional.

New to this edition are intriguing results of how the nation's spending habits have changed since the beginning of the Great Recession.

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