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Published by: Icon Group International, Inc.
Published: Oct. 11, 2000 - 144 Pages
Table of Contents
1 Introduction & Methodology 1.1 What does this report cover? 1.2 Evaluating Japan 1.3 Latent Demand and Accessibility in Japan
2 Dietary Supplements 2.1 Latent Demand and Accessibility: Background 2.2 latent demand: aspects of interest 2.2.1 Market Profile 2.2.2 Statistical Data 2.2.3 Best Sales Prospects 2.3 accessibility: the structure of competition 2.3.1 Local Production 2.3.2 U.S. Presence 2.4 accessibility: key factors 2.4.1 Distribution Practices 2.5 Key Contacts 2.5.1 Government 2.5.2 Trade Associations 2.5.3 Trade Publications
3 The Economics Of Latent Demand In Japan 3.1 Executive Summary 3.2 Economic Issues in Japan 3.2.1 Fundamental Dynamics 3.2.2 Dynamic Markets 3.2.3 Government Intervention Risks 3.2.4 Infrastructure Development
4 Export Accessibility In Japan 4.1 Executive Summary 4.2 Exporting to Japan 4.2.1 Trade Barrier Risks 4.2.2 Valuations on Imports 4.2.3 Licenses Required for Imports 4.2.4 Documentation Required for Trade 4.2.5 Entering Temporary Imports 4.2.6 Labeling Issues 4.2.7 Restrictions on Imports 4.2.8 Local Standards 4.2.9 Free Trade Zone Options 4.2.10 Additional Trade Issues 4.2.11 Adherence to Free Trade Agreements 4.2.12 The Banking System 4.2.13 Exchange Control Risks 4.2.14 General Availability of Financing 4.2.15 How to Finance Exports/Methods of Payment 4.2.16 Financing Exports
5 Direct Investment Accessibility In Japan 5.1 Executive Summary: Infrastructure 5.2 Executive Summary: Natural Resources 5.3 Executive Summary: Industry 5.4 Direct Investment in Japan 5.4.1 Attitudes Toward Foreign Direct Investment 5.4.2 Liberalization of Investment Restrictions 5.4.3 Limitations on Facility Development and Availability of Investment Real Estate 5.4.4 Corporate Tax Treatment 5.4.5 Investment Incentives 5.4.6 Conversion and Transfer Policies 5.4.7 Expropriation Risks 5.4.8 Dispute Settlement Risks 5.4.9 Performance Requirements and Incentives 5.4.10 Right to Private Ownership and Establishment 5.4.11 Protection of Property Rights 5.4.12 Patents, Trademarks, Utility Models and Designs 5.4.13 Unfair Competition and Trade Secrets 5.4.14 Regulatory System 5.4.15 Capital Markets and Portfolio Investment 5.4.16 Environment for Mergers and Acquisitions 5.4.17 Cross-Shareholding and M&A 5.4.18 Taxation and M&A 5.4.19 Bankruptcy Laws 5.4.20 Credit Markets 5.4.21 Political Violence 5.4.22 Corruption 5.4.23 Bilateral Investment Agreements 5.4.24 The Local Labor Market 5.4.25 Hiring Skilled Personnel 5.4.26 Job Placement and Pension Portability 5.4.27 Foreign-Trade Zones/Free Ports 5.4.28 Capital Outflow Restrictions
6 Marketing & Distribution In Japan 6.1 Executive Summary 6.2 Marketing and Distribution in Japan 6.2.1 Distribution Channel Options 6.2.2 Typical Product Pricing Structures 6.2.3 Agents/Distributors 6.2.4 Franchising Activities 6.2.5 Direct Marketing Options 6.2.6 Joint Venture and Licensing Options 6.2.7 Creating a Sales Office 6.2.8 Selling Strategies 6.2.9 Advertising Options 6.2.10 Pricing Issues 6.2.11 Supplying Customer Service 6.2.12 Public Sector Marketing 6.2.13 Protecting Your Product from IPR Infringement 6.2.14 Need for A Local Attorney 6.2.15 Due Diligence
7 Human Resource Assessment In Japan 7.1 Executive Summary 7.2 Human Resources in Japan 7.2.1 Unionization in Japan 7.2.2 Collective Bargaining in Japan 7.2.3 Workweek and Minimum Wages in Japan 7.2.4 Forced Labor in Japan 7.2.5 Working Ages and Child Labor in Japan
8 Political Risk Assessment In Japan 8.1 Executive Summary: Government 8.2 Executive Summary: Military Organization 8.3 Democracy in Japan 8.4 Political Issues in Japan 8.4.1 Politics and the Business Environment
9 Legal Risk Assessment In Japan 9.1 Executive Summary 9.2 Legal Issues in Japan 9.2.1 Privacy, Search and Seizure 9.2.2 Trial Justice in Japan 9.2.3 Excessive Punishment in Japan
10 Cultural And Demographic Risks In Japan 10.1 Executive Summary 10.2 Cultural Issues in Japan 10.2.1 Racial, Ethnic and Discrimination Issues in Japan 10.2.2 Women's Rights and Gender Issues in Japan 10.2.3 Religion in Japan 10.2.4 Fundamental Human Rights in Japan
11 Historical Background 11.1 Social and Political History 11.1.1 Overview of Key Historical Events 11.1.2 Contact With the West 11.1.3 Wars With China and Russia 11.1.4 World War I to 1952 11.1.5 Recent Political Developments 11.1.6 Political and Governmental History 11.1.7 Economic History 11.1.8 Historical International Relations 11.2 Business Customs in Japan 11.2.1 Local Holidays Observed
AbstractThis report puts executives and strategic planners on the fast track. The first chapter describes the study's methodology. The second chapter gives an overview of how to strategically access the market, mid-term forecasts of latent demand and accessibility benchmarks. The remaining nine chapters are not industry specific, but instead discuss economic fundamentals, marketing & distribution options, export and direct investment options, and full risk assessments (political, cultural, legal, human resources). Combined, the information provided in this market study is a "one-stop" shop for the strategic planner. Ample statistical benchmarks and comparative graphs are given.
Excerpt: The primary audience for this report is managers involved with the highest levels of the strategic planning process, and consultants who help their clients with this task. The user will not only benefit from the hundreds of hours that went into the methodology and its application, but also from its alternative perspective on strategic planning in Japan.
This report helps executives evaluate strategic investment and entry alternatives in Japan. In order to evaluate Japan, Icon Group International, Inc. draws on a methodology developed by Professor Philip Parker at INSEAD in Fontainebleau, France. The methodology decomposes a country's strategic potential along two key dimensions: (1) latent demand, and (2) accessibility. A country may have very high latent demand, yet have low accessibility, making it a less attractive market than many smaller potential countries having higher levels of accessibility.
This report provides a strategic profile of Japan along these lines. Throughout the discussion, literally hundreds of statistics on Japan are benchmarked against regional and global averages. The reader can thus quickly understand where Japan fits into the regional and global perspective. The report first investigates the economic fundamentals affecting Japan. These fundamentals are the source for Japan's latent demand. Then, the subsequent chapters detail Japan's accessibility. This evaluation covers a number of entry alternatives, including export strategies, and local direct investment strategies. If a firm decides to have a local presence in Japan, this requires a strategic understanding of local business conditions. The conditions investigated in this report include local marketing (advertising, distribution, pricing issues) and entry strategies (opening an office, joint venturing, etc.), as well as human resources management (labor laws, costs, regulations). Because local presence can increase exposure, the report next assesses a number of factors affecting business risks in Japan (again, benchmarked against regional and global averages). These include: political risks, legal risks, cultural/demographic risks. Risks can only be evaluated within a historical context; history, alas, often repeats itself. The final chapters summarize Japan's economic, political and social history. In doing so, the reader has a full appreciation of history's role in shaping Japan's current potential.
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