Channel Metrics: UK Travel Money - Consumer Distribution Trends : Market Research Report

Channel Metrics: UK Travel Money - Consumer Distribution Trends

Published: Feb. 1, 2010 - 25 Pages

0.0 EXECUTIVE SUMMARY
1.0 INTRODUCTION: Research rationale; A number of motivating factors underpin the Channel Metrics report and series of briefings; Updating the results from the 2005 and 2007 surveys; Analysis of consumers making an active distribution choice; Analysis of consumers purchasing or taking out financial services in prior years; Analysis of distribution interfaces; Analysis of specific distribution channels; Expanding upon the results from the 2005 and 2007 surveys; Finaccord; Channel Metrics briefings; Other UK consumer research publications; UK affinity and partnership marketing research publications; UK small business financial services research publications
2.0 PRODUCT ANALYSIS: Introduction; Option for customised data analysis; Switching rates and brand new sales - 2009; Consumers display limited loyalty to travel money providers; Distribution interfaces in 2009; Face-to-face transactions dominate the distribution of travel money; Distribution channels in 2009; Overview; Switchers and new buyers prefer foreign exchange companies to banks and building societies; Detailed analysis; The Post Office is the single most important specific channel for travel money
3.0 APPENDIX: Research sample and mechanics; Research methodology and structure
GRAPHICS / TABLES: The financial services distribution channel universe - specific distribution channels and distribution interfaces; % of consumers switching provider or acquiring travel money for the first time, 2009; Analysis of distribution interfaces used for acquiring travel money, 2009; Analysis of distribution interfaces used for acquiring travel money, 2009 (data); Overview of distribution channels used for acquiring travel money, 2009; Overview of distribution channels used for acquiring travel money, 2009 (data); Comparison of main distribution channels used for acquiring travel money, 2009; Detailed analysis of distribution channels used for acquiring travel money, 2009 (data); Sample breakdown by age group, household income band and geographical location

Abstract

The Channel Metrics briefing about travel money is the most detailed and up-to-date guide to distribution trends in travel money in the UK available on a published basis. It analyses: how consumers acquire travel money - e.g. online, telephone, post or in person; from whom they acquire them - e.g. direct from the provider, through intermediaries or affinity schemes; and how often they acquire them - i.e. how many consumers acquired travel money in the last year, either for the first time or by switching provider instead of renewing or carrying on with an existing product.

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Channel Metrics: UK Travel Money - Consumer Distribution Trends

Table of Contents

Abstract