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Board-Trac 2009 Snowboarding ReportPublished by: Board-Trac Published: Jan. 1, 2010 - 30 Pages Table of Contents
AbstractThe Snowboarder 2009 report reflects data collected from surveys conducted during the summer of 2009. Charts ranking favored brands for each item studied are followed by data tables with total sample gender, age and frequency of participation. The report includes participation patterns demographics and crossover sport participation; brand preferences and purchasing behaviors and influences. Comparative analysis and trending comments are also included with each of the ‘top brands’ charts.The brand preferences charts rank the top ten brands of boards, bindings, boots, T-shirts, jeans, casual shorts, shoes, sandals, backpacks and sunglasses compiled from results of top-of-mind responses. The ‘top brands’ section is followed by average prices paid for each item, number purchased per year, frequency of shopping, and types of stores where apparel and hardgoods are purchased. The influences charts rank the top 10 reasons for making a purchase; how they learn about new brands and what they typically do online. Get Full Details About This Report >> |
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