MarketWatch: Drinks - February 2010

Published by: Datamonitor

Published: Feb. 2, 2010 - 34 Pages

Table of Contents

DATAMONITOR VIEW

CATALYST

SUMMARY

INDUSTRY UPDATE

News in Brief

NEW PRODUCTS REVIEW

Focusing on the needs of non-traditional energy drinkers

Functional drinks: top flavors in new products

New drinks launches by category, September to November 2009: juices and carbonates see growth

Product claims: new drinks launches, September to November 2009

INDUSTRY COMMENT

PepsiCo: investing in Gatorade brand

Punch Taverns: declining sales as on-trade falters

Heineken: White Lightning brand dropped

BrewDog: fundraising target met despite negative press

Vitaminwater: embracing the connectivity mega-trend

NEWS

Headlines

Suntory Liquors to acquire 70% share in ASC Fine Wines

Blavod Wines & Spirits H1 profit down

Publix Supermarkets to distribute Title Sports Drink in south Florida

Carlsberg Malaysia appoints new managing director

Healthy Coffee and Heng Yi Non Gzi to form joint venture company China

New Leaf Brands expands distribution of New Leaf Tea in North Carolina

Reed's announces partnership with GBL Distributing

Playboy Energy Drink to be available in Michigan

Magnotta Winery Q3 net earnings down

Marani Brands partners with Southern Wine & Spirits in Nevada

Jamba Juice and Centerplate signs franchise agreement

New Leaf Brands appoints vice president of national accounts

Innovative Beverage to launch drank in Canada

Skinny Water expands distribution in California

Coca-Cola names new board member

North Cove Springs launches new line of flavored water beverages

Beverage Plus expands distribution in Cuba

Southern Wine & Spirits announces management change

PepsiCo deploys Orion Energy Systems technology

SkyPeople retains corporate communications advisor

Kraft Foods Europe announces new executive appointment

Martek Q4 net income widens

Blue Gem Enterprise to distribute Apple Rush's organic juices

Apple Rush completes first production run of sparkling beverages in cans

Russell Brews announces co-packing agreement with Chambar Restaurant

Celsius to be available in Marsh Supermarkets

Direct Wines appoints new global wine director

Foster's announces management change

Big Red Holdings offers purchase price to acquire Jones Soda

Remy Cointreau USA appoints vice president of human resources

Hawaiian Springs partners with Inter-Islands Distribution

Marsham International to represent Reed's brands in eastern Canada

Heineken acquires remaining syndicated bank debt of Globe Group

Consentino Signature Wines H1 loss widens

Celsius beverage to be available at Stop & Shop and Giant supermarkets

NutriPure appoints West-Pack Industries to blend and package Nu2O products

International Dairy and Juice acquires Beyti

Efes Breweries International announces management changes

New Leaf Brands signs consulting agreement with Cascadia Consulting

ConAgra accuses Dean Foods for trademark infringement

Ex Drinks introduces new relaxer beverage

BeBevCo makes management changes

Skinny Water now available at Kings Supermarkets

Celsius beverage now available at all Rite Aid drugstores

Golden Dragon annual net loss declines

Fresh & Easy announces introduction of Dutch Republic 1581 Beer

China Marine completes acquisition of Shishi Xianghe

Sam's Club to launch new vodka under Rue 33 label

Seattle's Best Coffee introduces new coffee flavors

Starbucks to introduce new beverage and food options

BeBevCo adds new distributor

New Leaf Brands appoints new CFO

Russian Standard Vodka USA announces management changes

Elk Creek Vineyards introduces new wines under Kentucky Blue Box label

Delta Blues Iced Tea Company enters into distribution pact with Tree of Life

Leading Brands reports net income in Q3

Constellation Brands Q3 net income down 47%

Green Mountain extends tender offer to acquire Diedrich Coffee

Innovative Beverage to sell relaxation beverage at different Circle K stores

Highland Spring announces new executive appointment

SkyPeople appoints new distributor to market Hedetang branded juices in Beijing

Jamba Juice Company to introduce 10 new hot beverages

Bond Laboratories adds new distributor

New Leaf Brands announces two new delivery agreements

Innovative Beverage enters into agreement with Volunteer Distributing

COMPANY SPOTLIGHT: SABMILLER

SABMiller to establish new facility in Uganda

Business Background

SWOT Analysis

Strengths

Weaknesses

Opportunities

Threats

APPENDIX

Further Reading

Index

ABOUT MARKETWATCHES

Editors

Ask the analyst

Datamonitor consulting

Disclaimer

List of Tables

Table 1: Top claims in new global drinks launches, September to November 2009, compared to the same period of the year before

Table 2: SWOT Analysis

Table 3: SWOT Analysis

List of Figures

Figure 1: HER (Healthy-Energy-Revitalizer) Energy Drink

Figure 2: Buffalo Junior Energy Drink For Kids

Figure 3: Nerd Focus & Energy Beverage

Figure 4: Muscle Pharm Energel Shot

Figure 5: Nitrous Monster Energy Drink

Figure 6: SoZo Coffeeberry Exclusive Dietary Supplement Functional Beverage

Figure 7: Functional drinks: top flavors in new products

Figure 8: Leading global drinks launches by category, September to November 2008 and 2009

Abstract

• Geographic coverage: global
• Category coverage: drinks

• Gain monthly insight into the key events across the drinks industry
• Learn more about the news, analysis and opinions of your industry

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