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Thailand Small and Medium-Sized Enterprise Survey 2009: Communication Usage and Purchasing Behavior

Published by: IDC

Published: Feb. 1, 2010 - 41 Pages


Table of Contents


Table of Contents
IDC Opinion
In This Study
Methodology
Respondents
Interviews
Profile of Sample
Executive Summary
Situation Overview
Small and Medium-Sized Enterprises in Thailand: A Snapshot
Communication Spending Trends
Service Provider Preferences
Service Provider Selection Criteria
Churn
Telecommunications Services Adoption
IP VPN Usage and Trends
Metro Ethernet Usage and Trends

Value-Added Managed Services Usage and Trends
Internet Access Services Usage and Trends
Outsourcing Services Adoption
Communication Devices Adoption
Corporate Mobility
Communication Devices Usage and Trends
Future Outlook
Essential Guidance
Learn More
Related Research
Synopsis
Table: Sample Industry Classification
Table: 2009 ICT Spending
Table: 2009 Telecommunications Spending by Service Types
Table: Key Reasons to Change Your Primary Telecommunications Provider
Table: Top Competitor Service Products That Are Enticing to Customers
Table: Number of Respondents That Responded to IP VPN Future Usage Question
Table: Number of Respondents That Responded to Metro Ethernet Future Usage Question
Table: Number of Respondents That Responded to Value-Added Managed Services Future Usage Question
Table: Number of Respondents That Respond to Internet Access Service Future Usage Question
Table: Hosting Service Provider Selection Criteria, by Size of Company
Table: Main Reasons to Allow Employees to Telecommute
Table: Expectations for Managed Mobility Service Providers in the Next Two Years
Figure: Profile Sample
Figure: Percentage of ICT Spending Allocated for Telecommunications Services
Figure: Annual Telco Spending Trends by Size of Enterprises
Figure: Top 3 Service Provider Selection Criteria by Company Size
Figure: Customer Churn in the Past 12 Months
Figure: Key Reason for Customer Churn - Small Enterprise
Figure: Key Reason for Customer Churn — Medium-Sized Enterprises
Figure: Change of Service Provider Probability
Figure: IP VPN Services Used by SMEs
Figure: IP VPN Future Plans
Figure: Metro Ethernet Services Used by SMEs
Figure: Metro Ethernet Future Plan
Figure: Value-Added Managed Services Used by SMEs
Figure: Value-Added Managed Services Future Plan
Figure: Internet Access Services Used by SMEs
Figure: Internet Access Services Future Plan
Figure: Hosting Services Used by Small Enterprises
Figure: Hosting Services Used by Medium-Sized Enterprise
Figure: Telecommute Usage and Future Trends
Figure: Telecommuting Tools
Figure: Mobile Devices Managing Tools
Figure: WLAN Adoption
Figure: Manage Mobility Future Plans

Abstract

This IDC Study uses results from IDC Asia/Pacific's Communication Study, Telecommunications and WAN Study, Networking and Hosting Study, and Unified Communications Study 2009. This document identifies trends in corporate data and Internet access service uptake, network expenditure, and outsourcing by the Thailand small and medium-sized enterprises (SMEs). It also examines budgeting and service provider (SP) preference of companies on this segment.

According to Worajate Charoennish, communications research analyst, IDC Asia/Pacific "SMEs' behavior is changing. SPs will have to take a moment to respond to this change. Besides competition among telecommunications SPs, challenges from IT SPs that started to focus on the SME market is a factor that telecommunications SPs have to keep an eye on.".



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