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Kazakhstan Food and Drink Report Q1 2010

Published by: Business Monitor International

Published: Nov. 10, 2009 - 49 Pages


Table of Contents


Executive Summary
SWOT Analysis
Kazakhstan Food Industry SWOT
Kazakhstan Drink Industry SWOT
Kazakhstan Mass Grocery Retail Industry SWOT
Business Environment
BMI’s Core Global Industry Views
Table: BMI’s Core Views For The Food & Drink Industry
Macroeconomic Outlook
Table: Kazakhstan - Economic Activity, 2006-2013
Food
Industry Forecast Scenario
Food Consumption
Table: Kazakhstan Food Consumption Indicators - Historical Data & Forecasts
Trade
Table: Kazakhstan Food & Drink Trade Balance - Historical Data & Forecasts
Industry Developments
Market Overview
Agriculture
Food Processing
Canned Food
Confectionery
Dairy
Drink
Industry Forecast Scenario
Alcoholic Drinks
Table: Kazakhstan Alcoholic Drinks Indicators - Historical & Forecast Sales Data
Soft Drinks
Table: Kazakhstan Soft Drinks Indicators - Historical & Forecast Sales Data
Industry Developments
Market Overview
Alcoholic Drinks
Soft Drinks
Hot Drinks
Mass Grocery Retail
Industry Forecast Scenario
Industry Developments
Market Overview
Competitive Landscape
Key Players
Food & Drink
Table: Key Players: Kazakhstan's Food & Drink Sector
Mass Grocery Retail
Table: Key Players In Kazakhstan's Mass Grocery Retail Sector
Company Analysis
Food
Ardager Agricultural Financial Corporation
Nestlé - Kosmis
Drink
Heineken N.V
Carlsberg
Coca-Cola Içecek (CCI)
Mass Grocery Retail
Vester
Appendix
Country Snapshot: Kazakhstan Demographic Data
Section 1: Population
Table: Demographic Indicators, 2005-2030
Table: Rural/Urban Breakdown, 2005-2030
Section 2: Education & Healthcare
Table: Education, 2002-2005
Table: Vital Statistics, 2005-2030
Section 3: Labour Market & Spending Power
Table: Employment Indicators, 1999-2004
Table: Consumer Expenditure, 2000-2012 (US$)
Table: Average Annual Wages, 2000-2012
BMI Methodology
Food & Drink Business Environment Ratings
Ratings Methodology
Ratings Overview
Ratings System
Indicators
Limits Of Potential Returns
Risks To Realisation Of Potential Returns
Weighting
Weighting
BMI Food & Drink Industry Glossary
Food & Drink
Mass Grocery Retail
BMI Food & Drink Forecasting & Sourcing
How We Generate Our Industry Forecasts
Sourcing

Abstract

While the global economic downtown has certainly had a negative impact on Kazakhstan’s food anddrink industry, there are still certain sub-sectors continuing to perform well, as discussed in BMI’srecently published Kazakhstan Food & Drink Report for Q110.

Despite the economic downturn, Kazakhstan’s food industry is one of the most promising in the Eurasiaregion, with the agricultural sector particularly important, thanks to the country’s favourable climate andvast areas of arable land. The government has made increasing agricultural output and exports a priority,and it appears that this policy is starting to bear fruit, as in October it was announced that the country hadachieved record grain harvests of 21mn tonnes in 2009, exceeding the previous record of 20.1mn tonnesrecorded in 2007. This record output will allow the government to move forward with its plans to boostwheat exports in 2010 and should also help keep down bread prices. Severe drought in 2009 led to lowgrain harvests and bread prices rising by around 12%, prompting the government to take action to keepprices stable.

In fact, the government has a history of intervening in the food industry. In August 2009, the governmentannounced a decree to limit sugar imports to 54,423 tonnes until April 1 2010, as it looks to protectdomestic producers. Kazakhstan currently imports most of its sugar from Russia, Belarus and Poland.Individual quotas have been assigned to local importers, which include food and drink producers who relyon imports to meet their production needs.

In fact, Kazakhstan continues to rely on imports to meet demand within various food segments.

Therefore, despite the vast size of the country’s agricultural sector, BMI is forecasting that the food anddrink trade balance will grow increasingly negative, reflecting the growing demand for imported food anddrink products. While exports are projected to grow by an impressive 38.4% between 2009 and 2014, thiswill be outstripped by import growth, which is forecast to rise far faster, by almost 90%, and from a farhigher starting point, ensuring that the trade balance grows increasingly negative despite gains made inthe agricultural sector.

Kazakh consumers are curious to experiment with new food products and varieties, particularly afteryears of Soviet rule when there was little variety available. Therefore, diets have become more diverseover the past ten years, a trend expected to continue, despite the economic downturn. Foods that wouldhave been considered luxury items in the past, such as snacks, sauces and seasonings, are all growing inpopularity, contributing to the higher value of food sales. While the global recession has slowed down thegrowth of this trend, it has certainly not reversed it. For those investors willing to differ returns,Kazakstan’s food and drink industry still represents a good long-term growth prospect.

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