Other Pet Care in Italy to 2013

Published by: Datamonitor

Published: Oct. 30, 2009

Table of Contents

Chapter 1 Executive Summary

Summary market level: other pet care

Summary category level: bird

Summary category level: fish

Summary category level: rodent

Chapter 2 Introduction

What is this report about?

How to use this report

Market definition

Chapter 3 Market Overview

Value analysis (Euro), 2003-08

Value analysis (Euro), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 4 Leading Company Profiles

Spectrum Brands, Inc.

Prestige Brands Holdings, Inc.

Chapter 5 Category Analysis: Bird

Value analysis (Euro), 2003-08

Value analysis (Euro), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 6 Category Analysis: Fish

Value analysis (Euro), 2003-08

Value analysis (Euro), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 7 Category Analysis: Rodent

Value analysis (Euro), 2003-08

Value analysis (Euro), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 8 Country Comparison

Value

Volume

Market share

Chapter 9 PESTLE Analysis

Summary

Political analysis

Economic analysis

Social analysis

Technological analysis

Legal analysis

Environmental analysis

Chapter 10 New Product Development

Product launches over time

Recent product launches

Chapter 11 Macroeconomic Profile

Macroeconomic indicators

Chapter 12 Research Methodology

Methodology overview

Secondary research

Market modeling

Creating an initial data model

Revising the initial data model

Creating a final estimate

Creating demographic value splits

Primary research

Data finalization

Ongoing research

Chapter 13 APPENDIX

Future readings

How to contact experts in your industry

Disclaimer

LIST OF FIGURES

Figure 1: Italy other pet care value and value forecast, 2003-13 (€m, nominal prices)

Figure 2: Italy other pet care category growth comparison, by value, 2003-13

Figure 3: Italy other pet care volume and volume forecast, 2003-13 (kg/units, million)

Figure 4: Italy other pet care category growth comparison, by volume, 2003-13

Figure 5: Italy other pet care company share, by value, 2007-08 (%)

Figure 6: Italy other pet care distribution channels, by value, 2007-08 (%)

Figure 7: Italy bird value and value forecast, 2003-13 (€m, nominal prices)

Figure 8: Italy bird category growth comparison, by value, 2003-13

Figure 9: Italy bird volume and volume forecast, 2003-13 (kg/units, million)

Figure 10: Italy bird category growth comparison, by volume, 2003-13

Figure 11: Italy bird distribution channels, by value, 2007-08 (%)

Figure 12: Italy fish value and value forecast, 2003-13 (€m, nominal prices)

Figure 13: Italy fish category growth comparison, by value, 2003-13

Figure 14: Italy fish volume and volume forecast, 2003-13 (kg/units, million)

Figure 15: Italy fish category growth comparison, by volume, 2003-13

Figure 16: Italy fish distribution channels, by value, 2007-08 (%)

Figure 17: Italy rodent value and value forecast, 2003-13 (€m, nominal prices)

Figure 18: Italy rodent category growth comparison, by value, 2003-13

Figure 19: Italy rodent volume and volume forecast, 2003-13 (kg/units, million)

Figure 20: Italy rodent category growth comparison, by volume, 2003-13

Figure 21: Italy rodent company share, by value, 2007-08 (%)

Figure 22: Italy rodent distribution channels, by value, 2007-08 (%)

Figure 23: Global other pet care market split (value terms, 2008), top five countries

Figure 24: Global other pet care market value, 2003-08, top five countries

Figure 25: Global other pet care market split (volume terms, 2008), top five countries

Figure 26: Global other pet care market volume, 2003-08, top five countries

Figure 27: Annual data review process

LIST OF TABLES

Table 1: Other pet care category definitions

Table 2: Other pet care distribution channels

Table 3: Italy other pet care value, 2003-08 (€m, nominal prices)

Table 4: Italy other pet care value forecast, 2008-13 (€m, nominal prices)

Table 5: Italy other pet care value, 2003-08 ($m, nominal prices)

Table 6: Italy other pet care value forecast, 2008-13 ($m, nominal prices)

Table 7: Italy other pet care volume, 2003-08 (kg/units, million)

Table 8: Italy other pet care volume forecast, 2008-13 (kg/units, million)

Table 9: Italy other pet care brand share, by value, 2007-08 (%)

Table 10: Italy other pet care value, by brand 2007-08 (€m, nominal prices)

Table 11: Italy other pet care company share by value, 2007-08 (%)

Table 12: Italy other pet care value, by company, 2007-08 (€m, nominal prices)

Table 13: Italy other pet care distribution channels, by value, 2007-08 (%)

Table 14: Italy other pet care value, by distribution channel, 2007-08 (€m, nominal prices)

Table 15: Italy other pet care expenditure per capita, 2003-08 (€, nominal prices)

Table 16: Italy other pet care forecast expenditure per capita, 2008-13 (€, nominal prices)

Table 17: Italy other pet care expenditure per capita, 2003-08 ($, nominal prices)

Table 18: Italy other pet care forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 19: Italy other pet care consumption per capita, 2003-08 (kg/units)

Table 20: Italy other pet care forecast consumption per capita, 2008-13 (kg/units)

Table 21: Spectrum Brands, Inc. key facts

Table 22: Prestige Brands Holdings, Inc. key facts

Table 23: Italy bird value, 2003-08 (€m, nominal prices)

Table 24: Italy bird value forecast, 2008-13 (€m, nominal prices)

Table 25: Italy bird value, 2003-08 ($m, nominal prices)

Table 26: Italy bird value forecast, 2008-13 ($m, nominal prices)

Table 27: Italy bird volume, 2003-08 (kg/units, million)

Table 28: Italy bird volume forecast, 2008-13 (kg/units, million)

Table 29: Italy bird brand share, by value, 2007-08 (%)

Table 30: Italy bird value, by brand 2007-08 (€m, nominal prices)

Table 31: Italy bird company share by value, 2007-08 (%)

Table 32: Italy bird value, by company, 2007-08 (€m, nominal prices)

Table 33: Italy bird distribution channels, by value, 2007-08 (%)

Table 34: Italy bird value, by distribution channel, 2007-08 (€m, nominal prices)

Table 35: Italy bird expenditure per capita, 2003-08 (€, nominal prices)

Table 36: Italy bird forecast expenditure per capita, 2008-13 (€, nominal prices)

Table 37: Italy bird expenditure per capita, 2003-08 ($, nominal prices)

Table 38: Italy bird forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 39: Italy bird consumption per capita, 2003-08 (kg/units)

Table 40: Italy bird forecast consumption per capita, 2008-13 (kg/units)

Table 41: Italy fish value, 2003-08 (€m, nominal prices)

Table 42: Italy fish value forecast, 2008-13 (€m, nominal prices)

Table 43: Italy fish value, 2003-08 ($m, nominal prices)

Table 44: Italy fish value forecast, 2008-13 ($m, nominal prices)

Table 45: Italy fish volume, 2003-08 (kg/units, million)

Table 46: Italy fish volume forecast, 2008-13 (kg/units, million)

Table 47: Italy fish brand share, by value, 2007-08 (%)

Table 48: Italy fish value, by brand 2007-08 (€m, nominal prices)

Table 49: Italy fish company share by value, 2007-08 (%)

Table 50: Italy fish value, by company, 2007-08 (€m, nominal prices)

Table 51: Italy fish distribution channels, by value, 2007-08 (%)

Table 52: Italy fish value, by distribution channel, 2007-08 (€m, nominal prices)

Table 53: Italy fish expenditure per capita, 2003-08 (€, nominal prices)

Table 54: Italy fish forecast expenditure per capita, 2008-13 (€, nominal prices)

Table 55: Italy fish expenditure per capita, 2003-08 ($, nominal prices)

Table 56: Italy fish forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 57: Italy fish consumption per capita, 2003-08 (kg/units)

Table 58: Italy fish forecast consumption per capita, 2008-13 (kg/units)

Table 59: Italy rodent value, 2003-08 (€m, nominal prices)

Table 60: Italy rodent value forecast, 2008-13 (€m, nominal prices)

Table 61: Italy rodent value, 2003-08 ($m, nominal prices)

Table 62: Italy rodent value forecast, 2008-13 ($m, nominal prices)

Table 63: Italy rodent volume, 2003-08 (kg/units, million)

Table 64: Italy rodent volume forecast, 2008-13 (kg/units, million)

Table 65: Italy rodent brand share, by value, 2007-08 (%)

Table 66: Italy rodent value, by brand 2007-08 (€m, nominal prices)

Table 67: Italy rodent company share by value, 2007-08 (%)

Table 68: Italy rodent value, by company, 2007-08 (€m, nominal prices)

Table 69: Italy rodent distribution channels, by value, 2007-08 (%)

Table 70: Italy rodent value, by distribution channel, 2007-08 (€m, nominal prices)

Table 71: Italy rodent expenditure per capita, 2003-08 (€, nominal prices)

Table 72: Italy rodent forecast expenditure per capita, 2008-13 (€, nominal prices)

Table 73: Italy rodent expenditure per capita, 2003-08 ($, nominal prices)

Table 74: Italy rodent forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 75: Italy rodent consumption per capita, 2003-08 (kg/units)

Table 76: Italy rodent forecast consumption per capita, 2008-13 (kg/units)

Table 77: Global other pet care market value, 2008

Table 78: Global other pet care market split (value terms ($m), 2008), top five countries

Table 79: Global other pet care market volume, 2008

Table 80: Global other pet care market split (volume terms, 2008), top five countries

Table 81: Leading players, top five countries

Table 82: Analysis of Italy’s political landscape

Table 83: Analysis of Italy’s economy

Table 84: Analysis of Italy’s social system

Table 85: Analysis of Italy’s technology landscape

Table 86: Hourly labor cost in EU countries (in euros)

Table 87: Patents received from USPTO

Table 88: Analysis of Italy’s legal landscape

Table 89: Analysis of Italy’s environmental landscape

Table 90: Italy other pet care new product launches reports, by company 2008

Table 91: Italy other pet care new product launches SKUs, by company 2008

Table 92: Italy other pet care new product launches (reports), by flavor and fragrances (top 10 flavors), 2008

Table 93: Italy other pet care new product launches (reports), by ingredients (top 10 ingredients), 2008

Table 94: Italy other pet care new product launches (reports), by package tags or claims 2008

Table 95: Italy other pet care new product launches (reports) 2008

Table 96: Italy population, by age group, 2003-08 (millions)

Table 97: Italy population forecast, by age group, 2008-13 (millions)

Table 98: Italy population, by gender, 2003-08 (millions)

Table 99: Italy population forecast, by gender, 2008-13 (millions)

Table 100: Italy nominal GDP, 2003-08 (€bn, nominal prices)

Table 101: Italy nominal GDP forecast, 2008-13 (€bn, nominal prices)

Table 102: Italy real GDP, 2003-08 (€bn, 2000 prices)

Table 103: Italy real GDP forecast, 2008-13 (€bn, 2000 prices)

Table 104: Italy real GDP, 2003-08 ($bn, 2000 prices)

Table 105: Italy real GDP forecast, 2008-13 ($bn, 2000 prices)

Table 106: Italy consumer price index, 2003-08 (2000=100)

Table 107: Italy consumer price index, 2008-13 (2000=100)

Abstract

• Contains information on three categories: bird, fish and rodent
• Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
• Category level company and brand share as well as distribution share information for 2007 and 2008
• Review of the top two companies within the other pet care market, including company overview, key facts and business description

• Develop business strategies by understanding the quantitative trends within the other pet care market in Italy
• Design effective marketing and sales strategies by identifying key market categories and segments
• Identify key players within the market to plan lucrative M&A, partnerships and agreements

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