Savory Snacks in Vietnam to 2013

Published by: Datamonitor

Published: Nov. 3, 2009

Table of Contents

Chapter 1 Executive Summary

Summary market level: savory snacks

Summary category level: nuts & seeds

Summary category level: other savory snacks

Summary category level: potato chips

Summary category level: processed snacks

Chapter 2 Introduction

What is this report about?

How to use this report

Market definition

Chapter 3 Market Overview

Value analysis (Dong), 2003-08

Value analysis (Dong), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 4 Leading Company Profile

PepsiCo, Inc.

Chapter 5 Category Analysis: Nuts & seeds

Value analysis (Dong), 2003-08

Value analysis (Dong), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 6 Category Analysis: Other savory snacks

Value analysis (Dong), 2003-08

Value analysis (Dong), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 7 Category Analysis: Potato chips

Value analysis (Dong), 2003-08

Value analysis (Dong), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 8 Category Analysis: Processed snacks

Value analysis (Dong), 2003-08

Value analysis (Dong), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 9 Country Comparison

Value

Volume

Market share

Chapter 10 PESTLE Analysis

Summary

Political analysis

Economic analysis

Social analysis

Technological analysis

Legal analysis

Environmental analysis

Chapter 11 New Product Development

Product launches over time

Recent product launches

Chapter 12 Macroeconomic Profile

Macroeconomic indicators

Chapter 13 Research Methodology

Methodology overview

Secondary research

Market modeling

Creating an initial data model

Revising the initial data model

Creating a final estimate

Creating demographic value splits

Primary research

Data finalization

Ongoing research

Chapter 14 APPENDIX

Future readings

How to contact experts in your industry

Disclaimer

LIST OF FIGURES

Figure 1: Vietnam savory snacks value and value forecast, 2003-13 (VNDm, nominal prices)

Figure 2: Vietnam savory snacks category growth comparison, by value, 2003-13

Figure 3: Vietnam savory snacks volume and volume forecast, 2003-13 (kg, million)

Figure 4: Vietnam savory snacks category growth comparison, by volume, 2003-13

Figure 5: Vietnam savory snacks distribution channels, by value, 2007-08 (%)

Figure 6: Vietnam nuts & seeds value and value forecast, 2003-13 (VNDm, nominal prices)

Figure 7: Vietnam nuts & seeds category growth comparison, by value, 2003-13

Figure 8: Vietnam nuts & seeds volume and volume forecast, 2003-13 (kg, million)

Figure 9: Vietnam nuts & seeds category growth comparison, by volume, 2003-13

Figure 10: Vietnam nuts & seeds distribution channels, by value, 2007-08 (%)

Figure 11: Vietnam other savory snacks value and value forecast, 2003-13 (VNDm, nominal prices)

Figure 12: Vietnam other savory snacks category growth comparison, by value, 2003-13

Figure 13: Vietnam other savory snacks volume and volume forecast, 2003-13 (kg, million)

Figure 14: Vietnam other savory snacks category growth comparison, by volume, 2003-13

Figure 15: Vietnam other savory snacks distribution channels, by value, 2007-08 (%)

Figure 16: Vietnam potato chips value and value forecast, 2003-13 (VNDm, nominal prices)

Figure 17: Vietnam potato chips volume and volume forecast, 2003-13 (kg, million)

Figure 18: Vietnam potato chips distribution channels, by value, 2007-08 (%)

Figure 19: Vietnam processed snacks value and value forecast, 2003-13 (VNDm, nominal prices)

Figure 20: Vietnam processed snacks volume and volume forecast, 2003-13 (kg, million)

Figure 21: Vietnam processed snacks distribution channels, by value, 2007-08 (%)

Figure 22: Global savory snacks market split (value terms, 2008), top five countries

Figure 23: Global savory snacks market value, 2003-08, top five countries

Figure 24: Global savory snacks market split (volume terms, 2008), top five countries

Figure 25: Global savory snacks market volume, 2003-08, top five countries

Figure 26: Annual data review process

LIST OF TABLES

Table 1: Savory snacks category definitions

Table 2: Savory snacks distribution channels

Table 3: Vietnam savory snacks value, 2003-08 (VNDm, nominal prices)

Table 4: Vietnam savory snacks value forecast, 2008-13 (VNDm, nominal prices)

Table 5: Vietnam savory snacks value, 2003-08 ($m, nominal prices)

Table 6: Vietnam savory snacks value forecast, 2008-13 ($m, nominal prices)

Table 7: Vietnam savory snacks volume, 2003-08 (kg, million)

Table 8: Vietnam savory snacks volume forecast, 2008-13 (kg, million)

Table 9: Vietnam savory snacks brand share, by value, 2007-08 (%)

Table 10: Vietnam savory snacks value, by brand 2007-08 (VNDm, nominal prices)

Table 11: Vietnam savory snacks company share by value, 2007-08 (%)

Table 12: Vietnam savory snacks value, by company, 2007-08 (VNDm, nominal prices)

Table 13: Vietnam savory snacks distribution channels, by value, 2007-08 (%)

Table 14: Vietnam savory snacks value, by distribution channel, 2007-08 (VNDm, nominal prices)

Table 15: Vietnam savory snacks expenditure per capita, 2003-08 (VND, nominal prices)

Table 16: Vietnam savory snacks forecast expenditure per capita, 2008-13 (VND, nominal prices)

Table 17: Vietnam savory snacks expenditure per capita, 2003-08 ($, nominal prices)

Table 18: Vietnam savory snacks forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 19: Vietnam savory snacks consumption per capita, 2003-08 (kg)

Table 20: Vietnam savory snacks forecast consumption per capita, 2008-13 (kg)

Table 21: PepsiCo, Inc. key facts

Table 22: Vietnam nuts & seeds value, 2003-08 (VNDm, nominal prices)

Table 23: Vietnam nuts & seeds value forecast, 2008-13 (VNDm, nominal prices)

Table 24: Vietnam nuts & seeds value, 2003-08 ($m, nominal prices)

Table 25: Vietnam nuts & seeds value forecast, 2008-13 ($m, nominal prices)

Table 26: Vietnam nuts & seeds volume, 2003-08 (kg, million)

Table 27: Vietnam nuts & seeds volume forecast, 2008-13 (kg, million)

Table 28: Vietnam nuts & seeds brand share, by value, 2007-08 (%)

Table 29: Vietnam nuts & seeds value, by brand 2007-08 (VNDm, nominal prices)

Table 30: Vietnam nuts & seeds company share by value, 2007-08 (%)

Table 31: Vietnam nuts & seeds value, by company, 2007-08 (VNDm, nominal prices)

Table 32: Vietnam nuts & seeds distribution channels, by value, 2007-08 (%)

Table 33: Vietnam nuts & seeds value, by distribution channel, 2007-08 (VNDm, nominal prices)

Table 34: Vietnam nuts & seeds expenditure per capita, 2003-08 (VND, nominal prices)

Table 35: Vietnam nuts & seeds forecast expenditure per capita, 2008-13 (VND, nominal prices)

Table 36: Vietnam nuts & seeds expenditure per capita, 2003-08 ($, nominal prices)

Table 37: Vietnam nuts & seeds forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 38: Vietnam nuts & seeds consumption per capita, 2003-08 (kg)

Table 39: Vietnam nuts & seeds forecast consumption per capita, 2008-13 (kg)

Table 40: Vietnam other savory snacks value, 2003-08 (VNDm, nominal prices)

Table 41: Vietnam other savory snacks value forecast, 2008-13 (VNDm, nominal prices)

Table 42: Vietnam other savory snacks value, 2003-08 ($m, nominal prices)

Table 43: Vietnam other savory snacks value forecast, 2008-13 ($m, nominal prices)

Table 44: Vietnam other savory snacks volume, 2003-08 (kg, million)

Table 45: Vietnam other savory snacks volume forecast, 2008-13 (kg, million)

Table 46: Vietnam other savory snacks brand share, by value, 2007-08 (%)

Table 47: Vietnam other savory snacks value, by brand 2007-08 (VNDm, nominal prices)

Table 48: Vietnam other savory snacks company share by value, 2007-08 (%)

Table 49: Vietnam other savory snacks value, by company, 2007-08 (VNDm, nominal prices)

Table 50: Vietnam other savory snacks distribution channels, by value, 2007-08 (%)

Table 51: Vietnam other savory snacks value, by distribution channel, 2007-08 (VNDm, nominal prices)

Table 52: Vietnam other savory snacks expenditure per capita, 2003-08 (VND, nominal prices)

Table 53: Vietnam other savory snacks forecast expenditure per capita, 2008-13 (VND, nominal prices)

Table 54: Vietnam other savory snacks expenditure per capita, 2003-08 ($, nominal prices)

Table 55: Vietnam other savory snacks forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 56: Vietnam other savory snacks consumption per capita, 2003-08 (kg)

Table 57: Vietnam other savory snacks forecast consumption per capita, 2008-13 (kg)

Table 58: Vietnam potato chips value, 2003-08 (VNDm, nominal prices)

Table 59: Vietnam potato chips value forecast, 2008-13 (VNDm, nominal prices)

Table 60: Vietnam potato chips value, 2003-08 ($m, nominal prices)

Table 61: Vietnam potato chips value forecast, 2008-13 ($m, nominal prices)

Table 62: Vietnam potato chips volume, 2003-08 (kg, million)

Table 63: Vietnam potato chips volume forecast, 2008-13 (kg, million)

Table 64: Vietnam potato chips brand share, by value, 2007-08 (%)

Table 65: Vietnam potato chips value, by brand 2007-08 (VNDm, nominal prices)

Table 66: Vietnam potato chips company share by value, 2007-08 (%)

Table 67: Vietnam potato chips value, by company, 2007-08 (VNDm, nominal prices)

Table 68: Vietnam potato chips distribution channels, by value, 2007-08 (%)

Table 69: Vietnam potato chips value, by distribution channel, 2007-08 (VNDm, nominal prices)

Table 70: Vietnam potato chips expenditure per capita, 2003-08 (VND, nominal prices)

Table 71: Vietnam potato chips forecast expenditure per capita, 2008-13 (VND, nominal prices)

Table 72: Vietnam potato chips expenditure per capita, 2003-08 ($, nominal prices)

Table 73: Vietnam potato chips forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 74: Vietnam potato chips consumption per capita, 2003-08 (kg)

Table 75: Vietnam potato chips forecast consumption per capita, 2008-13 (kg)

Table 76: Vietnam processed snacks value, 2003-08 (VNDm, nominal prices)

Table 77: Vietnam processed snacks value forecast, 2008-13 (VNDm, nominal prices)

Table 78: Vietnam processed snacks value, 2003-08 ($m, nominal prices)

Table 79: Vietnam processed snacks value forecast, 2008-13 ($m, nominal prices)

Table 80: Vietnam processed snacks volume, 2003-08 (kg, million)

Table 81: Vietnam processed snacks volume forecast, 2008-13 (kg, million)

Table 82: Vietnam processed snacks brand share, by value, 2007-08 (%)

Table 83: Vietnam processed snacks value, by brand 2007-08 (VNDm, nominal prices)

Table 84: Vietnam processed snacks company share by value, 2007-08 (%)

Table 85: Vietnam processed snacks value, by company, 2007-08 (VNDm, nominal prices)

Table 86: Vietnam processed snacks distribution channels, by value, 2007-08 (%)

Table 87: Vietnam processed snacks value, by distribution channel, 2007-08 (VNDm, nominal prices)

Table 88: Vietnam processed snacks expenditure per capita, 2003-08 (VND, nominal prices)

Table 89: Vietnam processed snacks forecast expenditure per capita, 2008-13 (VND, nominal prices)

Table 90: Vietnam processed snacks expenditure per capita, 2003-08 ($, nominal prices)

Table 91: Vietnam processed snacks forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 92: Vietnam processed snacks consumption per capita, 2003-08 (kg)

Table 93: Vietnam processed snacks forecast consumption per capita, 2008-13 (kg)

Table 94: Global savory snacks market value, 2008

Table 95: Global savory snacks market split (value terms ($m), 2008), top five countries

Table 96: Global savory snacks market volume, 2008

Table 97: Global savory snacks market split (volume terms, 2008), top five countries

Table 98: Leading players, top five countries

Table 99: Analysis of Vietnam’s political landscape

Table 100: Analysis of Vietnam’s economy

Table 101: Analysis of Vietnam’s social system

Table 102: Analysis of Vietnam’s technology landscape

Table 103: Analysis of Vietnam’s legal landscape

Table 104: Analysis of Vietnam’s environmental landscape

Table 105: Vietnam savory snacks new product launches reports, by company (top five companies), 2008

Table 106: Vietnam savory snacks new product launches SKUs, by company (top five companies), 2008

Table 107: Vietnam savory snacks new product launches (reports), by flavor and fragrances (top 10 flavors), 2008

Table 108: Vietnam savory snacks new product launches (reports), by Ingredients (top 10 Ingredients), 2008

Table 109: Vietnam savory snacks new product launches (reports), by Package tags or Claims, 2008

Table 110: Vietnam savory snacks new product launches - recent five launches (2008)

Table 111: Vietnam population, by age group, 2003-08 (millions)

Table 112: Vietnam population forecast, by age group, 2008-13 (millions)

Table 113: Vietnam population, by gender, 2003-08 (millions)

Table 114: Vietnam population forecast, by gender, 2008-13 (millions)

Table 115: Vietnam nominal GDP, 2003-08 (VNDbn, nominal prices)

Table 116: Vietnam nominal GDP forecast, 2008-13 (VNDbn, nominal prices)

Table 117: Vietnam real GDP, 2003-08 (VNDbn, 2000 prices)

Table 118: Vietnam real GDP forecast, 2008-13 (VNDbn, 2000 prices)

Table 119: Vietnam real GDP, 2003-08 ($bn, 2000 prices)

Table 120: Vietnam real GDP forecast, 2008-13 ($bn, 2000 prices)

Table 121: Vietnam consumer price index, 2003-08 (2000=100)

Table 122: Vietnam consumer price index, 2008-13 (2000=100)

Abstract

• Contains information on four categories: potato chips, processed snacks, nuts & seeds and other savory snacks
• Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
• Category level company and brand share as well as distribution share information for 2007 and 2008

• Develop business strategies by understanding the quantitative trends within the savory snacks market in Vietnam
• Design effective marketing and sales strategies by identifying key market categories and segments
• Identify key players within the market to plan lucrative M&A, partnerships and agreements

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