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Kuwait Food and Drink Report Q1 2010

Published by: Business Monitor International

Published: Nov. 5, 2009 - 54 Pages


Table of Contents


Executive Summary
SWOT Analysis
Food Industry SWOT
Drink Industry SWOT
Mass Grocery Retail SWOT
Business Environment
Middle East Food & Drink Business Environment Ratings
Ratings Overview
Looking Forward
Table: Middle East Food & Drink Business Environment Ratings Q1 2010
Kuwait’s Food & Drink Business Environment Rating
BMI’s Core Global Industry Views
Table: BMI’s Core Views For The Food & Drink Industry
Macroeconomic Outlook
Table: Kuwait Economic Activity, 2006-2013
Food
Food Consumption
Table: Food Consumption Indicators - Historical Data And Forecasts, 2006-2014
Trade
Table: Kuwait Food, Drink & Tobacco Sectoral Trade Indicators (US$mn) - Historical Data And Forecasts, 2004-2013
Industry Developments
Market Overview
Agriculture
Food Production
Halal Food
Table: Muslim Populations In Select Countries
Drink
Soft Drinks
Table: Soft Drink Value Sales - Historical Data And Forecasts, 2004-2013
Industry Developments
Market Overview
Soft Drinks
Hot Drinks
Alcoholic Drinks
Mass Grocery Retail
Industry Forecast Scenario
Table: Kuwait Mass Grocery Retail Sales Value By Format - Historical Data And Forecasts, 2006-2014
Table: Grocery Retail Sales By Format --Historical Data And Forecasts
Industry Developments
Market Overview
Table: Structure Of Kuwait’s MGR Market By Number 0f Outlets (estimates)
Table: Structure Of Kuwait’s MGR Market - Sales Value By Format (US$bn)
Table: Structure Of Kuwait’s MGR Market - Sales Value by Format (KWDbn)
Table: Estimated Value Of Sales Per Outlet, 2008
Competitive Landscape
Key Players
Food & Drink
Table: Key Players in Kuwait’s Food & Drink Sector
Mass Grocery Retail
Table: Key Players in Kuwait’s MGR Sector
Company Profiles
Food
Kuwait Food Company (Americana)
Kuwait Dairy Corporation
Kuwait Flour Mills and Bakeries Co
Drink
United Beverages Company WLL
Mass Grocery Retail
Union of Consumer Cooperative Societies (UCCS)
The Sultan Center (TSC)
EMKE Group
Appendix
Country Snapshot: Kuwait Demographic Data
Section 1: Population
Table: Demographic Indicators, 2005-2030
Table: Rural/Urban Breakdown, 2005-2030
Section 2: Education And Healthcare
Table: Education, 2002-2005
Table: Vital Statistics, 2005-2030
Section 3: Labour Market And Spending Power
Table: Employment Indicators, 1997-2006
Table: Consumer Expenditure, 2000-2012
Food & Drink Business Environment Ratings
Ratings Methodology
Ratings Overview
Ratings System
Indicators
Limits Of Potential Returns
Risks To Realisation Of Potential Returns
Weighting
Weighting
BMI Food & Drink Industry Glossary
Food & Drink
Mass Grocery Retail
BMI Food & Drink Forecasting And Sources
How We Generate Our Industry Forecasts
Sources

Abstract

Kuwait comes in fifth place in BMI’s regional Food & Drink Business Environment Ratings table forQ110. Although by no means a long-term play, GDP per capita above US$30,000 and a reasonably largepopulation by Gulf regional standards (excluding Saudi Arabia) of 3.2mn makes Kuwait’s mass groceryretail (MGR) industry a fairly attractive investment proposition, as discussed in BMI’s Kuwait Food &Drink Report for Q110.

Bearing in mind that organised grocery retail sales contribute to less than 50% to overall grocery sales,Kuwait’s underdeveloped MGR industry will provide opportunities within the high-value hypermarketand supermarket segments in particular over our forecast period through to 2014. We expect MGR salesto strengthen by 22.25% to KWD0.64bn (US$2.36bn). While the downturn has cooled demand forpremium products, we do not expect it to have a long-term structural bearing on the industry’s trajectory,with trade-up trends gradually returning in line with ongoing improvements in Kuwait’s economy.

The strength of the co-operative category distinguishes Kuwait’s MGR industry from the wider Gulfregion, where hypermarkets and supermarkets call the shots. Led by the government-backed Union ofConsumer Cooperative Societies (UCCS), co-operative sales are expected to make up over 60% ofMGR sales in 2009. UCCS benefits from favourable legislation that prohibits private retailers fromoperating in potentially lucrative residential neighbourhoods. Despite strengthening demand forhypermarket and supermarkets, a forecast 17.27% increase in co-operative sales to KWD0.37bn throughto 2014 suggests that the category has legs.

Investment in the hypermarket category by prominent regional retailers like Carrefour MAF hasincreased expectations among Kuwaiti consumers. Operating just one store in the country, CarrefourMAF pursues with caution in Kuwait. Taking into account the hypermarket category’s expectedoutperformance, with sales increasing by 35.3% to KWD0.17bn in 2014, Carrefour MAF is likely tostrengthen its presence over our forecast period. So is the Abu Dhabi-based retailer EMKE Group. In2009, it announced plans to establish a regional presence.

In the event that the government relaxes its stance on the movement of private retailers, Kuwait’s largestprivate retailer, Sultan Group, could increase focus on the emerging convenience store category. Sultanoperates 12 convenience stores under the TSC X-Press banner and will look to capitalise on consumers’growing desire for convenient residential retailing.

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