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2009 Trends in Western Europe SMB IT Security: New Security Vendors Change the Competitive Landscape and Managed Services Goes Mainstream

Published by: AMI-Partners, Inc.

Published: Oct. 1, 2009


Table of Contents


Executive Summary

The Macro Economic Environment

France, Germany & U.K. SMB Business Conditions and IT Spending

Business Conditions & IT Security Spending

Demand Drivers and Inhibitors of Security

Key Security Market Opportunities and Vendor Responses

Key Messaging

Key Differences Between France, Germany and U.K. SBs and MBs

Profile of Businesses

Economic Outlook

SMB Economic Outlook

SMB Business Conditions: Next 12 Months Global Business Conditions Outlook.

SMB Staffing and Business Locations: Cost Cutting Measures - Current and Planned

SMB Security Solution Payment Structures

IT Security Market Sizing

SMB Business Conditions and IT Spending

SMB Security Spending and CAGR (2008-2013)

SMB Security Spending Breakout

Western Europe SMB: Market Sizing by Employee Size and Verticals

IT Asset Ownership and Management

France, Germany & U.K. SMB: Current Security Related IT Ownership

SMB: Current Usage of IT Applications Affecting Security Requirements

Western Europe SMB Technology Management

Attitudes and Business Priorities

Importance of Improving IT Security and Networking

Importance of Improving Security Sensitive Applications

SMB: Factors Impacting on Security Investment

SMB Purchase Preferences

SMB: Top 5 Business Challenge

Decision Making, Information Source

SMB: Involvement in IT purchase process

France SMB Sources for IT Decision Making

Usage of IT Security

France, Germany & U.K. SMB: % of Businesses That Have Experienced Security Breach and/or Data Loss

France, Germany & U.K. SMB: Average and Total Cost of Data Recovery from Security Breach

SMB: Current and Planned Security Solution Usage

SMB: Method of Purchasing Security Products

SMB: Current and Planned Firewall Usage

France, Germany & U.K. SMB: % of Businesses That Have Spent on Security Solutions

Security Brand Usage

The Rise of New Anti-Virus Brands

SMB: Profile by Leading 3 Anti Virus Brands Users (L3) vs. Emerging Brands Users (EB)

SMB: Decision Makers by Leading 3 Anti Virus Brands Users (L3) vs. Emerging Brands Users (EB)

Managed Security Service Adoption

Characteristics of SMB Users by Types of Security Management

Managed Security Service Usage and Drivers

France, Germany & U.K. SB: Profile by Security Management

Managed Security Service: Focus on Simplifying Security Solutions and Outsource Security Management

Managed Security Service: Media Usage

Importance of Improving Security Sensitive Applications

SMB: Factors Impacting on Security Investment

SMB Purchase Preferences

SMB: Top 5 Business Challenge

Decision Making, Information Source

SMB: Involvement in IT purchase process

France SMB Sources for IT Decision Making

Usage of IT Security

France, Germany & U.K. SMB: % of Businesses That Have Experienced Security Breach and/or Data Loss

France, Germany & U.K. SMB: Average and Total Cost of Data Recovery from Security Breach

SMB: Current and Planned Security Solution Usage

SMB: Method of Purchasing Security Products

SMB: Current and Planned Firewall Usage

France, Germany & U.K. SMB: % of Businesses That Have Spent on Security Solutions

Security Brand Usage

The Rise of New Anti-Virus Brands

SMB: Profile by Leading 3 Anti Virus Brands Users (L3) vs. Emerging Brands Users (EB)

SMB: Decision Makers by Leading 3 Anti Virus Brands Users (L3) vs. Emerging Brands Users (EB)

Managed Security Service Adoption

Characteristics of SMB Users by Types of Security Management

Managed Security Service Usage and Drivers

France, Germany & U.K. SB: Profile by Security Management

Managed Security Service: Focus on Simplifying Security Solutions and Outsource Security Management

Managed Security Service: Media Usage

Abstract

This report addresses the current security opportunity in Western Europe (France, Germany and the U.K.), with detailed analysis on: the effects of the economic slowdown, market size and growth, changes and trends in the security market, key drivers and recommendations. The information provides manufacturers, vendors and marketers with the tools necessary to understand and make the most of the SMB market for security hardware, software and services.

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