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A TransPromo Success Story: Statement Printer Shifts from Static Monochrome to Variable Color

Published by: InfoTrends

Published: Oct. 20, 2009 - 5 Pages


Table of Contents


Introduction

The Shift to TransPromo

Print on Demand = Faster Production Time

Cost Savings

More Effective Promotion Offerings

TransPromo Means Effective Communication!

A Hospital Client’s Experience: Color Printing Means Better Results

An Easy Shift

Abstract

This document offers a case study of a print service provider that specializes in transactional printing. It considers the company’s shift from static monochrome to variable color printing in its evolution toward transpromotional communications. Because the company preferred that its name not be publicized, this document focuses on the facts and results rather than specifying names and places.

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