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Global Digital Economy - E-Commerce & M-Commerce Trends & Statistics

Published by: Paul Budde Communication Pty Ltd

Published: Oct. 27, 2009 - 151 Pages


Table of Contents


1. Key Elements Of The Digital Economy

1.1 Introduction to the digital economy

1.1.1 Infrastructure essential for the digital economy

1.1.2 Key sectors for the digital economy

1.1.3 Key requirements of the digital economy

2. E-Commerce Market Overview and Statistics

2.1 Global e-commerce, e-payments & e-banking market overview and statistics

2.1.1 The digital economy

2.1.2 E-commerce

2.1.3 Brief overview of USA e-commerce market

2.1.4 China’s government e-commerce projects

2.1.5 China’s e-payment systems

2.1.6 E-payments and e-banking

2.1.7 Brief case study: PayPal

2.1.8 Internet banking (e-banking)

2.1.9 Security

2.1.10 Permission-based marketing

3. Online Content and Services

3.1 Global online content and services market overview and statistics

3.1.1 Digital media and entertainment

3.1.2 Key online entertainment services

3.1.3 Other key online services

3.1.4 Digital Rights Management (DRM)

4. M-Commerce Market Overview and Statistics

4.1 Global m-commerce and m-payment market overview and statistics

4.1.1 M-commerce market

4.1.2 M-payments (mobile payments)

4.1.3 M-banking (mobile banking)

4.1.4 Security concerns persist

5. Mobile Data Content and Services

5.1 Global mobile media market overview and statistics

5.1.1 Introduction

5.1.2 The market for mobile digital media

5.1.3 Operators have lost the content battle - analysis

5.1.4 New marketing and distribution models

5.1.5 Mobile TV

5.1.6 Premium Rate SMS (PSMS)

5.1.7 Key industry segments: statistics and forecasts

6. Digital Media Advertising and Marketing

6.1 Digital media advertising market overview and statistics

6.1.1 Digital marketing

6.1.2 Online advertising

6.1.3 Online advertising models

6.1.4 Key online advertising categories

6.1.5 Mobile advertising

6.1.6 TV advertising to struggle

6.1.7 Dubious advertising tactics

7. Regional Overviews

7.1 North America

7.2 Latin America

7.2.1 E-commerce overview

7.2.2 M-commerce

7.3 Europe

7.3.1 E-commerce in Europe

7.3.2 M-commerce in Europe

7.3.3 Mobile music

7.4 Africa

7.4.1 Overview

7.4.2 E-commerce and Internet banking

7.4.3 Online and mobile advertising

7.4.4 Online media

7.4.5 The m-banking and m-payments revolution

7.5 Middle East

7.5.1 Overview

7.5.2 Major e-commerce operators in the Middle East

7.5.3 M-commerce

7.6 Asia

7.6.1 E-commerce and m-commerce in selected Asian markets

7.7 Pacific region

7.7.1 Australia

7.7.2 New Zealand

8. Glossary of Abbreviations

Table 1 - Worldwide online spending: B2B & B2C - 2012

Table 2 - Worldwide Internet users - 1990 - 2009

Table 3 - Worldwide broadband subscribers - 2003 - 2009

Table 4 - Worldwide online gambling revenue - 1997; 2001; 2004; 2006; 2008

Table 5 - Worldwide revenue from online video - 2008; 2012

Table 6 - Number of virtual worlds worldwide - 2007; 2009

Table 7 - Worldwide e-learning market value - 2005; 2008; 2010

Table 8 - Number of online banking users worldwide - 2009; 2012

Table 9 - Number of consumers using health monitoring - North America; Western Europe - 2008; 2012

Table 10 - US online travel spending - 2006; 2008 - 2009; 2013

Table 11 - Worldwide transaction value of m-payments - 2008; 2012 - 2013

Table 12 - Number of consumers worldwide using m-payment services - 2008 - 2012

Table 13 - Worldwide transaction value of NFC m-payments - 2009; 2012

Table 14 - Number of mobile banking users worldwide - 2008; 2014

Table 15 - Number of mobile banking users - Asia Pacific; North America; Europe - 2014

Table 16 - Mobile banking users in the USA - 2007; 2009

Table 17 - Worldwide mobile data revenue - 2006; 2008; 2013

Table 18 - Worldwide mobile ad spending - 2008; 2013

Table 19 - Worldwide mobile TV ad spending - 2008; 2013

Table 20 - Worldwide mobile adult content and services revenue - 2005 - 2009

Table 21 - Worldwide text messages sent - 2008 - 2009

Table 22 - Worldwide wagers spent on mobile gambling - 2007; 2013

Table 23 - Worldwide mobile gaming revenue - 2004 - 2009; 2013

Table 24 - Mobile game users - global monthly averages - 2005; 2010

Table 25 - Mobile Internet users worldwide - 2006; 2008; 2012

Table 26 - Mobile Internet users in the US - 2007; 2012

Table 27 - Worldwide LBS revenue - 2007; 2013

Table 28 - Worldwide mobile music revenue - 2006; 2008; 2010; 2012

Table 29 - Worldwide advertising spending - 2008 - 2010

Table 30 - Most popular forms of online advertising - 2009

Table 31 - Worldwide online advertising spending - 2007 - 2010

Table 32 - USA online advertising spending - 2000 - 2009

Table 33 - Worldwide interactive advertising revenue - 2012

Table 34 - Worldwide online game advertising spending - 2007 - 2008; 2012

Table 35 - Worldwide social network advertising spending - 2008 - 2010

Table 36 - USA social network advertising spending - 2008 - 2009

Table 37 - Hulu video streams - 2008 - 2009

Table 38 - US online advertising revenues: top 4 portals - 2006 - 2008

Table 39 - Fastest growing US e-commerce sectors - 2008 - 2009

Table 40 - US online retail sales and annual change - 2003 - 2009

Table 41 - B2C sales in Argentina - 2003 - 2007

Table 42 - E-commerce transactions - 2001 - 2008

Table 43 - Online advertising revenue in South Africa - 2003; 2006 - 2009

Table 44 - E-commerce volume - 2001 - 2008

Table 45 - E-commerce volume by transaction type - 2001 - 2007

Table 46 - Purchase items by Internet shopping - 2008

Table 47 - Internet banking service subscribers - 2001 - 2008

Table 48 - Financial service by delivery channel - 2005 - 2008

Table 49 - Estimated value of B2C e-commerce market in China - 2004 - 2006; 2010

Table 50 - Breakdown of e-commerce users - 2008

Exhibit 1 - Faster broadband speeds offer more than just fast Internet

Exhibit 2 - Explanation: optical fibre

Exhibit 3 - Examples of Web 2.0 developments

Exhibit 4 - Key developments in the digital economy

Exhibit 5 - Most popular online activities worldwide

Exhibit 6 - Popular online content and services

Exhibit 7 - Comparison of popular websites in varous markets

Exhibit 8 - Definition: Cloud computing

Exhibit 9 - Amazon Web Services

Exhibit 10 - Implications of ending net neutrality

Exhibit 11 - Overview of Google Checkout

Exhibit 12 - PayPal - other developments

Exhibit 13 - Examples of popular online dating sites

Exhibit 14 - Apple iTunes - key statistics

Exhibit 15 - Online music sector - key statistics

Exhibit 16 - Top 15 social networks worldwide - 2008

Exhibit 17 - Examples of online VoD sites

Exhibit 18 - Characteristics of virtual worlds

Exhibit 19 - Definition of an online avatar

Exhibit 20 - Examples of virtual worlds

Exhibit 21 - United Nations e-government readiness ranking - top 35 countries - 2008

Exhibit 22 - Popular health related websites in the US

Exhibit 23 - Applications of Microsoft’s Virtual Earth

Exhibit 24 - Online travel sector market summary

Exhibit 25 - Milestones in m-commerce

Exhibit 26 - M-PESA

Exhibit 27 - EA’s change of business model incorporates micropayments

Exhibit 28 - Definition: Near Field Communications (NFC)

Exhibit 29 - Examples of NFC applications

Exhibit 30 - Money transfer services

Exhibit 31 - Mobile facts and figures

Exhibit 32 - What users want

Exhibit 33 - Ranking of key mobile services & content segments

Exhibit 34 - Definition: off-deck

Exhibit 35 - Mobile adult service example: Cherrysauce

Exhibit 36 - Key m-gambling market segments

Exhibit 37 - Most popular mobile Internet activities

Exhibit 38 - Mobile UGC service example: Moko

Exhibit 39 - Facebook becoming mobile social networking leader

Exhibit 40 - Mobile Digital Rights Management (MDRM)

Exhibit 41 - Digital advertising cost considerations

Exhibit 42 - Largest global advertising agencies - top 3 - 2008

Exhibit 43 - Examples of digital advertising agencies

Exhibit 44 - Top sectors for online advertising spending

Exhibit 45 - Online ad deal between Google and Yahoo aborted

Exhibit 46 - Digital media marketing commandments

Exhibit 47 - Anarchy Online by Funcom

Exhibit 48 - Facebook and Nielsen’s marketing alliance

Exhibit 49 - Subway introduces SMS ordering

Abstract

This annual report offers a wealth of information on the worldwide development of digital economy in terms of e-commerce and m-commerce. It offers analyses, statistics, forecasts and key trends for the e-payment, e-banking, m-payment and m-banking services. It provides insight into the most popular online and mobile content and services. An overview of advertising and marketing using digital media is also provided. Regional information on developments in North America, Latin America, Europe, Middle East, Africa and Asia Pacific are also provided.  

Subjects covered include:
  •   Key elements of the digital economy;
  •   Global e-commerce, e-payment and e-banking market overview and statistics;
  •   Key online services and statistics;
  •   Global m-commerce, m-payment and m-banking market overview and statistics;
  •   Key mobile content and services;
  •   Digital media marketing and advertising;
  •   Brief regional overviews.


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