Personal Hygiene in Belgium to 2013

Published by: Datamonitor

Published: Oct. 12, 2009 - 125 Pages

Table of Contents

Chapter 1 Executive Summary

Summary market level: personal hygiene

Summary category level: bath & shower products

Summary category level: deodorants

Summary category level: soap

Chapter 2 Introduction

What is this report about?

How to use this report

Market definition

Chapter 3 Market Overview

Value analysis (Euro), 2003-08

Value analysis (Euro), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 4 Leading Company Profiles

Unilever

Henkel AG & Co. KGaA

Chapter 5 Category Analysis: Bath & shower products

Value analysis (Euro), 2003-08

Value analysis (Euro), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 6 Category Analysis: Deodorants

Value analysis (Euro), 2003-08

Value analysis (Euro), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 7 Category Analysis: Soap

Value analysis (Euro), 2003-08

Value analysis (Euro), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 8 Country Comparison

Value

Volume

Market share

Chapter 9 PESTLE Analysis

Summary

Political analysis

Economic analysis

Social analysis

Technological analysis

Legal analysis

Environmental analysis

Chapter 10 New Product Development

Product launches over time

Recent product launches

Chapter 11 Macroeconomic Profile

Macroeconomic indicators

Chapter 12 Research Methodology

Methodology overview

Secondary research

Market modeling

Creating an initial data model

Revising the initial data model

Creating a final estimate

Creating demographic value splits

Primary research

Data finalization

Ongoing research

Chapter 13 APPENDIX

Future readings

How to contact experts in your industry

Disclaimer

LIST OF FIGURES

Figure 1: Belgium personal hygiene value and value forecast, 2003-13 (€m, nominal prices)

Figure 2: Belgium personal hygiene category growth comparison, by value, 2003-13

Figure 3: Belgium personal hygiene volume and volume forecast, 2003-13 (units, million)

Figure 4: Belgium personal hygiene category growth comparison, by volume, 2003-13

Figure 5: Belgium personal hygiene company share, by value, 2007-08 (%)

Figure 6: Belgium personal hygiene distribution channels, by value, 2007-08 (%)

Figure 7: Belgium bath & shower products value and value forecast, 2003-13 (€m, nominal prices)

Figure 8: Belgium bath & shower products category growth comparison, by value, 2003-13

Figure 9: Belgium bath & shower products volume and volume forecast, 2003-13 (units, million)

Figure 10: Belgium bath & shower products category growth comparison, by volume, 2003-13

Figure 11: Belgium bath & shower products company share, by value, 2007-08 (%)

Figure 12: Belgium bath & shower products distribution channels, by value, 2007-08 (%)

Figure 13: Belgium deodorants value and value forecast, 2003-13 (€m, nominal prices)

Figure 14: Belgium deodorants category growth comparison, by value, 2003-13

Figure 15: Belgium deodorants volume and volume forecast, 2003-13 (units, million)

Figure 16: Belgium deodorants category growth comparison, by volume, 2003-13

Figure 17: Belgium deodorants company share, by value, 2007-08 (%)

Figure 18: Belgium deodorants distribution channels, by value, 2007-08 (%)

Figure 19: Belgium soap value and value forecast, 2003-13 (€m, nominal prices)

Figure 20: Belgium soap category growth comparison, by value, 2003-13

Figure 21: Belgium soap volume and volume forecast, 2003-13 (units, million)

Figure 22: Belgium soap category growth comparison, by volume, 2003-13

Figure 23: Belgium soap company share, by value, 2007-08 (%)

Figure 24: Belgium soap distribution channels, by value, 2007-08 (%)

Figure 25: Global personal hygiene market split (value terms, 2008), top five countries

Figure 26: Global personal hygiene market value, 2003-08, top five countries

Figure 27: Global personal hygiene market split (volume terms, 2008), top five countries

Figure 28: Global personal hygiene market volume, 2003-08, top five countries

Figure 29: Annual data review process

LIST OF TABLES

Table 1: Personal hygiene category definitions

Table 2: Personal hygiene distribution channels

Table 3: Belgium personal hygiene value, 2003-08 (€m, nominal prices)

Table 4: Belgium personal hygiene value forecast, 2008-13 (€m, nominal prices)

Table 5: Belgium personal hygiene value, 2003-08 ($m, nominal prices)

Table 6: Belgium personal hygiene value forecast, 2008-13 ($m, nominal prices)

Table 7: Belgium personal hygiene volume, 2003-08 (units, million)

Table 8: Belgium personal hygiene volume forecast, 2008-13 (units, million)

Table 9: Belgium personal hygiene brand share, by value, 2007-08 (%)

Table 10: Belgium personal hygiene value, by brand 2007-08 (€m, nominal prices)

Table 11: Belgium personal hygiene company share by value, 2007-08 (%)

Table 12: Belgium personal hygiene value, by company, 2007-08 (€m, nominal prices)

Table 13: Belgium personal hygiene distribution channels, by value, 2007-08 (%)

Table 14: Belgium personal hygiene value, by distribution channel, 2007-08 (€m, nominal prices)

Table 15: Belgium personal hygiene expenditure per capita, 2003-08 (€, nominal prices)

Table 16: Belgium personal hygiene forecast expenditure per capita, 2008-13 (€, nominal prices)

Table 17: Belgium personal hygiene expenditure per capita, 2003-08 ($, nominal prices)

Table 18: Belgium personal hygiene forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 19: Belgium personal hygiene consumption per capita, 2003-08 (units)

Table 20: Belgium personal hygiene forecast consumption per capita, 2008-13 (units)

Table 21: Unilever key facts

Table 22: Henkel AG & Co. KGaA key facts

Table 23: Belgium bath & shower products value, 2003-08 (€m, nominal prices)

Table 24: Belgium bath & shower products value forecast, 2008-13 (€m, nominal prices)

Table 25: Belgium bath & shower products value, 2003-08 ($m, nominal prices)

Table 26: Belgium bath & shower products value forecast, 2008-13 ($m, nominal prices)

Table 27: Belgium bath & shower products volume, 2003-08 (units, million)

Table 28: Belgium bath & shower products volume forecast, 2008-13 (units, million)

Table 29: Belgium bath & shower products brand share, by value, 2007-08 (%)

Table 30: Belgium bath & shower products value, by brand 2007-08 (€m, nominal prices)

Table 31: Belgium bath & shower products company share by value, 2007-08 (%)

Table 32: Belgium bath & shower products value, by company, 2007-08 (€m, nominal prices)

Table 33: Belgium bath & shower products distribution channels, by value, 2007-08 (%)

Table 34: Belgium bath & shower products value, by distribution channel, 2007-08 (€m, nominal prices)

Table 35: Belgium bath & shower products expenditure per capita, 2003-08 (€, nominal prices)

Table 36: Belgium bath & shower products forecast expenditure per capita, 2008-13 (€, nominal prices)

Table 37: Belgium bath & shower products expenditure per capita, 2003-08 ($, nominal prices)

Table 38: Belgium bath & shower products forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 39: Belgium bath & shower products consumption per capita, 2003-08 (units)

Table 40: Belgium bath & shower products forecast consumption per capita, 2008-13 (units)

Table 41: Belgium deodorants value, 2003-08 (€m, nominal prices)

Table 42: Belgium deodorants value forecast, 2008-13 (€m, nominal prices)

Table 43: Belgium deodorants value, 2003-08 ($m, nominal prices)

Table 44: Belgium deodorants value forecast, 2008-13 ($m, nominal prices)

Table 45: Belgium deodorants volume, 2003-08 (units, million)

Table 46: Belgium deodorants volume forecast, 2008-13 (units, million)

Table 47: Belgium deodorants brand share, by value, 2007-08 (%)

Table 48: Belgium deodorants value, by brand 2007-08 (€m, nominal prices)

Table 49: Belgium deodorants company share by value, 2007-08 (%)

Table 50: Belgium deodorants value, by company, 2007-08 (€m, nominal prices)

Table 51: Belgium deodorants distribution channels, by value, 2007-08 (%)

Table 52: Belgium deodorants value, by distribution channel, 2007-08 (€m, nominal prices)

Table 53: Belgium deodorants expenditure per capita, 2003-08 (€, nominal prices)

Table 54: Belgium deodorants forecast expenditure per capita, 2008-13 (€, nominal prices)

Table 55: Belgium deodorants expenditure per capita, 2003-08 ($, nominal prices)

Table 56: Belgium deodorants forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 57: Belgium deodorants consumption per capita, 2003-08 (units)

Table 58: Belgium deodorants forecast consumption per capita, 2008-13 (units)

Table 59: Belgium soap value, 2003-08 (€m, nominal prices)

Table 60: Belgium soap value forecast, 2008-13 (€m, nominal prices)

Table 61: Belgium soap value, 2003-08 ($m, nominal prices)

Table 62: Belgium soap value forecast, 2008-13 ($m, nominal prices)

Table 63: Belgium soap volume, 2003-08 (units, million)

Table 64: Belgium soap volume forecast, 2008-13 (units, million)

Table 65: Belgium soap brand share, by value, 2007-08 (%)

Table 66: Belgium soap value, by brand 2007-08 (€m, nominal prices)

Table 67: Belgium soap company share by value, 2007-08 (%)

Table 68: Belgium soap value, by company, 2007-08 (€m, nominal prices)

Table 69: Belgium soap distribution channels, by value, 2007-08 (%)

Table 70: Belgium soap value, by distribution channel, 2007-08 (€m, nominal prices)

Table 71: Belgium soap expenditure per capita, 2003-08 (€, nominal prices)

Table 72: Belgium soap forecast expenditure per capita, 2008-13 (€, nominal prices)

Table 73: Belgium soap expenditure per capita, 2003-08 ($, nominal prices)

Table 74: Belgium soap forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 75: Belgium soap consumption per capita, 2003-08 (units)

Table 76: Belgium soap forecast consumption per capita, 2008-13 (units)

Table 77: Global personal hygiene market value, 2008

Table 78: Global personal hygiene market split (value terms ($m), 2008), top five countries

Table 79: Global personal hygiene market volume, 2008

Table 80: Global personal hygiene market split (volume terms, 2008), top five countries

Table 81: Leading players, top five countries

Table 82: Analysis of Belgium’s political landscape

Table 83: Analysis of Belgium’s economy

Table 84: Analysis of Belgium’s social system

Table 85: Analysis of Belgium’s technology landscape

Table 86: Patents granted by the US Patent and Trademark Office to major EU countries, 2000-06

Table 87: Analysis of Belgium’s legal landscape

Table 88: Analysis of Belgium’s environmental landscape

Table 89: Belgium personal hygiene new product launches reports, by company (top five companies), 2008

Table 90: Belgium personal hygiene new product launches SKUs, by company (top five companies), 2008

Table 91: Belgium personal hygiene new product launches (reports), by flavor and fragrances (top 10 flavors), 2008

Table 92: Belgium personal hygiene new product launches (reports), by ingredients (top 10 ingredients), 2008

Table 93: Belgium personal hygiene new product launches (reports), by package tags or claims, 2008

Table 94: Belgium personal hygiene new product launches (reports) - Recent five launches (2008)

Table 95: Belgium population, by age group, 2003-08 (millions)

Table 96: Belgium population forecast, by age group, 2008-13 (millions)

Table 97: Belgium population, by gender, 2003-08 (millions)

Table 98: Belgium population forecast, by gender, 2008-13 (millions)

Table 99: Belgium nominal GDP, 2003-08 (€bn, nominal prices)

Table 100: Belgium nominal GDP forecast, 2008-13 (€bn, nominal prices)

Table 101: Belgium real GDP, 2003-08 (€bn, 2000 prices)

Table 102: Belgium real GDP forecast, 2008-13 (€bn, 2000 prices)

Table 103: Belgium real GDP, 2003-08 ($bn, 2000 prices)

Table 104: Belgium real GDP forecast, 2008-13 ($bn, 2000 prices)

Table 105: Belgium consumer price index, 2003-08 (2000=100)

Table 106: Belgium consumer price index, 2008-13 (2000=100)

Abstract

• Contains information on three categories: deodorants, soap and bath & shower products
• Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
• Category level company and brand share as well as distribution share information for 2007 and 2008
• Review of the top two companies within the personal hygiene market, including company overview, key facts and business description

• Develop business strategies by understanding the quantitative trends within the personal hygiene market in Belgium
• Design effective marketing and sales strategies by identifying key market categories and segments
• Identify key players within the market to plan lucrative M&A, partnerships and agreements

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